Skills- Creative-agencyclient servicing, Field marketing, Product marketing, Marketing projectmanagement.
Qualification: Any graduates
Detailed Job Description: Responsible for planning and program managing creative projects within marketing programsby working closely with Field Marketing Officers.
Play a consultative role in creative strategy, planning and managing creative projectsor assets needed to promote events and trade shows, webcasts, thoughtleadership marketing, client-centric or account-based marketing and strategicdeals support.Responsiblef or creative program management of marketing assets within campaigns thatresult in increased brand awareness and reputation in the market.Coordinatein-house teams and external agencies to develop campaign themes, high-levelmessaging, sales materials, and design concepts that meet approved briefs,timelines and brand standards.Communicate project updates in a timely manner to all internal and external stakeholders.Track market performance and reception metrics of creative assets and use thatlearning to improve creative and quality standards for future projects.Provide guidance to the creative design team and content writing teams to assist themin creating world-class brand compliant marketing assets and engagement tools.Manage internal and external resources in the execution of creative programs withinmarketing function to achieve strategic and marketing goals for the practice.Should efficiently deposit and manage creative and marketing assets created in thecorporate solutions and services repository.Well-versed with integrated marketing approaches employing multiple digital channelsHas a clearview on content development for multiple channels and is not shy to roll up thesleeves and take a stab at content whenever requiredExceptional project and marketing program management capabilityAbility towork with/knowledge about platforms like Workfront, Marketo, 6sense is an addedadvantageGood knowledge of marketing tactics and best practicesSelf-starter and highly focused on Execution with good presentation skillsExcellent attention to detail and ability to multi-task projects and deliverablesExcellent interpersonal and communication skillsExperience in managing customer accounts from B2B or B2C marketing agencies accounts and worked on highly differentiated marketing campaigns and projects.Motivatedto deliver visible business impact, contribute ideas, and take ownership ofhigh-quality work.Familiarity with internet and digital marketing, working with external agencies to develop marketing assetsAbility todevelop campaign concepts and facilitate ideation with Marketing Officers and other senior marketing stakeholders.KEY SKILLS: Experience in creative-agency client servicing, field marketing, product marketing, or marketing project management, with demonstrated ownership of multi-stakeholdercampaigns and deliverables.
Proficiencyin using AI and AI-enabled productivity tools for ideation, project planning,and workflow efficiency, with sound judgement regarding accuracy,confidentiality and responsible use.
