Senior AI Visual Designer GenAI

Company Description

Dentsu AMP is a content-focused creative agency and integrated production house, built to deliver high-impact, culture-led storytelling for brands in the digital and social ecosystem. Part of the dentsu India network, AMP brings together strategy, creativity, and on-ground execution under one roof, enabling faster, sharper, and more relevant content solutions.

With a strong pulse on pop culture, digital trends, and real-time content creation, the agency thrives at the intersection of creativity and production. Headquartered in Mumbai, Dentsu AMP operates as a high-energy, hands-on environment that values craft, cultural awareness, physical well-being, and disciplined work ethics, making it a space for ambitious creative talent to grow and do meaningful, visible work.

Role Summary

Job Title: Senior AI Visual Designer – GenAI

Location: Mumbai – Andheri East

Total Experience: 6+ Years

Role Overview

We are looking for a Senior AI Visual Designer – GenAI who combines strong graphic design fundamentals with hands-on expertise in Generative AI.

The ideal candidate should have a sharp visual eye, strong understanding of design and aesthetics, and the ability to use AI tools to conceptualize, create and enhance high-quality visual content for brands, campaigns and digital platforms.

Key Responsibilities

1. AI & Visual Design

• Conceptualize and create AI-led visual assets for social media, campaigns, digital content and brand communication.
• Use Generative AI tools to develop original imagery, visual concepts, compositions and creative treatments.
• Create and refine AI-generated visuals while maintaining strong design, aesthetics and brand relevance.
• Develop key visuals, moodboards, style frames and visual references for campaigns.
• Combine AI-generated imagery with traditional graphic design, photography, typography and other visual elements.

2. Graphic Design & Campaign Creative

• Design static and digital creatives across social media, brand campaigns, pitch decks and marketing collateral.
• Develop campaign design systems, layouts, typography and visual languages.
• Adapt creative concepts across multiple formats, platforms and aspect ratios.
• Ensure all creative output is aligned with brand guidelines and campaign objectives.
• Work across different brand categories and visual styles while maintaining consistency and quality.

3. AI Image Generation & Post-Production

• Work with tools such as Midjourney, Adobe Firefly, Photoshop Generative AI and other emerging GenAI platforms.
• Develop effective prompts and workflows to achieve specific creative outcomes.
• Refine, retouch and composite AI-generated images to create polished, production-ready assets.
• Identify and correct AI-generated inconsistencies related to anatomy, lighting, perspective, textures and composition.
• Explore image-to-image, generative fill, image expansion and other AI-assisted workflows.

4. Creative Collaboration & Production

• Collaborate with Creative Directors, Art Directors, Copywriters, Content and Production teams.
• Translate creative briefs into strong visual concepts and treatments.
• Support production and post-production teams with AI-generated backgrounds, environments, characters, props and visual elements.
• Create visual assets that can be adapted for motion, video and other content formats.
• Participate in brainstorming and contribute innovative visual ideas.

5. Quality, Innovation & Trends

• Maintain high standards of visual craft, design quality and attention to detail.
• Stay updated with emerging GenAI tools, design trends, digital culture and new visual formats.
• Continuously experiment with new AI workflows and creative techniques.
• Push creative boundaries while ensuring the output remains relevant to the brand and brief.
• Deliver high-quality work within fast-paced timelines.

Key Skills & Competencies

• Strong graphic design and visual storytelling skills.
• Excellent understanding of typography, composition, colour theory and visual hierarchy.
• Strong hands-on experience with Generative AI and AI image-generation workflows.
• Proficiency in Adobe Photoshop and Illustrator; InDesign is an added advantage.
• Experience with Midjourney, Adobe Firefly, Stable Diffusion, Flux or similar GenAI tools.
• Strong prompt-writing and visual iteration skills.
• Experience in image manipulation, compositing and retouching.
• Digital-first design experience across social media and campaigns.
• Basic understanding of motion/video workflows is preferred.
• Strong creative thinking, attention to detail and aesthetic sensibility.
• Ability to work collaboratively in a fast-paced agency environment.

Qualifications & Experience

• Bachelor's degree or diploma in Graphic Design, Visual Communication, Fine Arts, Communication Design or a related field.
• 6+ years of experience in graphic design, visual design, creative production or a related role.
• Experience in a creative agency, digital agency, advertising agency, production house or design studio preferred.
• Strong portfolio showcasing graphic design + AI/GenAI creative work is mandatory.
• Candidates should be able to demonstrate their creative process and contribution to AI-generated work.