Search Engine Optimization Specialist

Search Engine Optimization Specialist - iQuanta

Location: Gurugram, On-site

Experience: 4-5 Years

About the Role

iQuanta is looking for a hands-on SEO Executive who can independently manage the complete SEO function and drive organic growth. The candidate should have strong expertise across On-Page, Off-Page, and Technical SEO, along with a strong understanding of Google Search algorithm updates and SEO best practices.

Key Responsibilities:

• Manage end-to-end SEO for iQuanta's website and digital properties.
• Execute On-Page, Off-Page, and Technical SEO activities.
• Conduct keyword research, competitor analysis, search-intent analysis, and content-gap analysis.
• Optimize website content, titles, meta descriptions, headings, URLs, internal linking, and landing pages.
• Conduct technical SEO audits covering crawling, indexing, redirects, canonicalization, sitemaps, robots.txt, site structure, page speed, and Core Web Vitals.
• Plan and execute ethical link-building and Off-Page SEO strategies.
• Monitor organic traffic, keyword rankings, impressions, clicks, CTR, leads, and conversions.
• Use tools such as Google Search Console, GA4, Ahrefs, SEMrush, and Screaming Frog for SEO analysis and reporting.
• Stay updated with Google Core Updates, Spam Updates, Helpful Content-related changes, Reviews Updates, and other major SEO developments.
• Analyse ranking/traffic drops after Google updates and implement corrective strategies.
• Ensure content follows search intent, E-E-A-T, content quality, and current Google Search guidelines.
• Work with Content, Marketing, Product, and Development teams to implement SEO initiatives.
• Prepare regular SEO reports with clear performance insights and action plans.

Requirements:

• 4-5 years of hands-on SEO experience.
• Proven ability to manage SEO independently from strategy to execution.
• Strong knowledge of On-Page, Off-Page, and Technical SEO.
• Strong understanding of the Google algorithm and SEO updates.
• Hands-on experience with major SEO and analytics tools.
• Strong analytical, technical, and problem-solving skills.
• Experience with large/content-heavy websites or EdTech will be preferred.

Key Skills:

Technical SEO | On-Page SEO | Off-Page SEO | Keyword Research | Link Building | Content SEO | Google Algorithm Updates | Google Search Console | GA4 | Ahrefs | SEMrush | Screaming Frog | Core Web Vitals | SEO Analytics | Reporting

Ideal Candidate:

A data-driven, hands-on SEO professional who can take complete ownership of organic growth and drive measurable improvements in rankings, organic traffic, qualified leads, and conversions.