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    Job · 17823510

    MUMBAI · FULLTIME

    Scripting Executive

    Marico Limited logo

    Marico Limited

    Mumbai · onsite · Posted 36d ago

    Sourced fromNaukri
    Undisclosed3–6 yrsfulltimeMumbai

    About a minute. You'll make an account on the way through.

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    Section · 01

    About this role

    Role & responsibilities

    • Convert brand briefs and creative ideas into influencer-ready scripts When needed, co-develop scripts with in-fluencers to ensure authenticity and relatability
    • Lead the creation of disruptive, platform-native content ideas and formats
    • Write compelling hooks, narratives, and scripts optimized for short-form platforms
    • Build repeatable storytelling frameworks that can scale across influencer ecosystems
    • Identify and translate social trends, memes, and cultural moments into brand-relevant content
    • Experiment with new formats (UGC, POV, interactive, challenge-led) for higher resonance
    • Partner with brand teams, agencies, and influencers in idea jams and workshops
    • Provide creative leadership in script reviews while ensuring influencer authenticity
    • Maintain brand voice and tonality across all influencer and digital content
    • Ensure creative ideas comply with regulatory norms and brand guardrails
    • Maintain rapid churn of script drafts, revisions, and approvals
    • Provide creative guidance during content shoots with influencers
    • Partner with agencies to ensure content execution stays true to creative intent
    • Ensure content is brand-safe, compliant, and aligned with category guidelines
    • Maintain quality consistency across multiple influencers and content formats
    • Act as a creative bridge between influencers, agencies, and brand teams

    Preferred candidate profile

    • Graduate in Mass Communication, Advertising, or related fields
    • 35 years of experience in creative writing, content ideation, or digital-first campaigns in agencies, content stu-dios, or brand teams
    • Strong portfolio of innovative content ideas across social/influencer platforms

    Sourced from naukri

    Section · 02

    Skills

    Script WritingStory WritingInfluencer Marketing

    Section · Company

    About Marico

    Marico Limited logo

    Marico Limited

    FMCG

    1.8k+

    employees

    1988

    38 years old

    Mumbai, Maharashtra

    US

    ₹11.5L PA avg

    Avg at Marico

    About

    Marico Limited is a leading consumer goods company in the beauty and wellness sector, known for its diverse portfolio catering to markets in Asia and Africa.

    Industries

    FMCGBeauty & WellnessConsumer goods

    Employee ratings

    10 reviews

    3.9/ 5

    Culture

    4.0

    Career growth

    3.5

    Work-life

    3.2

    Employees rate it well for

    Overall Company39Company Culture38

    Find them on

    WebsiteLinkedInAmbitionBox reviews

    Scripting Executive · waiting for your command