Salesforce Marketing Cloud Developer
Vakils Premedia · Bhubaneswar · onsite · Posted 70d ago
About a minute. You'll make an account on the way through.
About this role
Salesforce Marketing Cloud Developer
Role Overview:
We are seeking a skilled Salesforce Marketing Cloud (SFMC) Developer to design, develop, and implement scalable marketing automation solutions. The ideal candidate will possess strong technical expertise in SFMC, data management, and system integrations, along with a solid understanding of digital marketing processes and customer journey orchestration.
Key Responsibilities
- Design, develop, and maintain solutions within Salesforce Marketing Cloud
- Transform Figma/design mockups into responsive email templates optimized for various email clients.
- Build and optimize workflows using Email Studio, Journey Builder, and Automation Studio
- Develop and manage Data Extensions, data models, and audience segmentation strategies
- Write, optimize, and maintain SQL queries for data extraction, transformation, and automation processes
- Create dynamic and personalized email communications using HTML, CSS, and AMPscript
- Integrate SFMC with external platforms such as CRM systems, websites, analytics tools, and third-party APIs (REST/SOAP)
- Manage subscriber data, preferences, and ensure compliance with data privacy regulations (e.g., GDPR, CAN-SPAM)
- Troubleshoot campaign issues and ensure optimal performance and deliverability
- Collaborate with cross-functional teams including Project Managers and Marketing stakeholders
- Maintain comprehensive documentation for processes, workflows, data architecture, and automation logic
Technical Requirements
- Strong proficiency in SQL, AMPscript, and HTML/CSS
- Hands-on experience with Journey Builder, Automation Studio, Contact Builder, and Data Designer
- Working knowledge of REST and SOAP APIs
- Experience in debugging, performance tuning, and optimization
- Familiarity with CRM integrations, preferably with Salesforce CRM
Preferred Qualifications
- SFMC Certification
- Experience with Salesforce Core platforms (Sales Cloud / Service Cloud)
- Exposure to P360 or similar data platforms
- Experience in Pharma / Life Sciences marketing domain
Experience: 2-4 years
Location: Mumbai & Bhubaneshwar
Sourced from naukri
Skills
About Vakils Premedia
Vakils Premedia
IT Services & Consulting
51
employees
2005
21 years old
Mumbai, Maharashtra
India
₹4.8L PA avg
Avg at Vakils Premedia
₹3.3L – ₹5L PA
This role
About
Vakils is a marketing communications development business that operates in Digital Media, Packaging Artwork, Regulatory Services, and Financial Reporting. We leverage the latest technologies in order to deliver value via seamless and reliable processes, with a focus on flawless execution. By allowing our clients to focus on their core competencies, we enable them to deliver high levels of performance in their businesses.
Vakils brings the experience of working across Europe, Asia Pacific, Australia, Latin America, and the United States. We are the preferred partner to companies such as J&J, Ferring Pharmaceuticals, Santen Pharma, and Kyowa Kirin.
We are a subsidiary of Vakil & Sons Pvt. Ltd., a pioneer in the printing and publishing business.
Specialties: Digital Media, Packaging Artwork, Regulatory Services, and Financial Reporting
Industries
Employee ratings
10 reviews
Culture
3.7
Career growth
4.0
Work-life
4.0
Employees rate it well for
Find them on