Salesforce Crm Developer

Role & responsibilities

Role Summary

The Salesforce CRM Analytics Developer (Einstein Discovery Consultant) designs, builds, and deploys advanced analytics and AIdriven insights on the Salesforce platform. This role focuses on transforming enterprise data into actionable dashboards and predictive models using CRM Analytics (Tableau CRM) and Einstein Discovery, enabling business users to make datadriven decisions directly within Salesforce workflows.---

Key Responsibilities

CRM Analytics Solution Design & Development

• Design and implement endtoend CRM Analytics solutions including apps, datasets, dashboards, and lenses.
• Translate business requirements into scalable analytics architectures aligned with Salesforce best practices.
• Build interactive dashboards using bindings, interactions, filters, and dynamic parameters for executive and operational reporting.

Data Preparation & Modeling

Ingest, transform, and manage data using Dataflows, Recipes, and Data Syncs.

Design optimized datasets and data models to support highperformance analytics.

Write advanced SAQL, SOQL, and SQL queries for complex analytics use cases.

Einstein Discovery & Predictive Analytics

• Build, deploy, and maintain Einstein Discovery predictive models for business outcomes such as conversion, churn, or risk.
• Analyze drivers, recommendations, and predictions generated by Einstein Discovery and embed insights into dashboards and Salesforce pages.
• Validate model performance and align predictions with business objectives.

Security, Governance & Performance

Implement rowlevel security, sharing, and access controls for CRM Analytics assets.

• Optimize dashboard and query performance using Dashboard Inspector and analytics best practices
• Support analytics governance, naming standards, and content lifecycle management.

Stakeholder Collaboration & Delivery

• Work closely with business stakeholders, architects, and Salesforce admins to deliver analytics solutions aligned with business strategy.
• Document analytics designs, data models, and predictive logic for longterm maintainability.
• Support UAT, production rollout, and ongoing enhancements.

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Required Skills & Experience

Technical Skills

• Strong handson experience with Salesforce CRM Analytics (Tableau CRM).
• Expertise in SAQL, JSON, SOQL, and dataset optimization. Experience with Einstein Discovery predictive and prescriptive analytics. Solid understanding of Salesforce data model (Sales, Service, or custom objects).