Sales Officer

Company Description Svatantra Micro Housing Finance Corporation Limited (SMHFC), a systemically important NBFC-HFC, was incorporated in 2010 and acquired by Ms. Ananya Birla in 2018. The company focuses exclusively on serving economically weaker sections and low-income group customers in the informal economy, supporting housing purchase, construction, renovation, and loans against property. With over 600 team members, SMHFC serves more than 35,000 customers across 9 states, operating a branchless, technology-led model and maintaining one of the lowest average ticket sizes in its segment. The organization uses a distinctive credit underwriting approach to provide first-home loans to customers without formal income documentation and actively partners with private builders and state governments under various PMAY verticals. SMHFC has been recognized with the GIIRS 5 Stars Rating for Impact Operations and a Platinum Rating for its Impact Business Model, reflecting its strong commitment to financial inclusion and social impact.
Role Description The Sales Officer role is a full-time, on-site position based in Neemrana. The Sales Officer will identify and generate leads within the target customer segment, conduct field visits, and build strong relationships with prospective and existing customers. Day-to-day responsibilities include explaining housing finance products, assessing basic eligibility, assisting customers through the application and documentation process, and coordinating with internal teams for smooth loan processing and disbursement. The role involves managing sales operations, engaging with channel partners, tracking daily sales activities, and meeting assigned business targets while maintaining high standards of customer service. The Sales Officer is expected to represent SMHFC professionally in the local market, provide timely feedback from the field, and support initiatives that enhance financial inclusion and customer satisfaction.
Qualifications

• Candidates should possess strong Customer Service and Communication skills to engage with diverse customers in the informal housing finance segment.
• Candidates should possess Lead Generation and Sales Operations skills to identify prospects, manage pipelines, and achieve business targets.
• Candidates should possess Channel Sales and relationship-building skills to collaborate effectively with builders, intermediaries, and local partners.
• Relevant experience in sales or housing finance, especially working with EWS/LIG or informal sector customers, is beneficial.
• Ability to conduct fieldwork, understand local markets, and work with minimal supervision in an on-site environment.
• Basic understanding of credit processes, documentation, and regulatory guidelines in financial services is an advantage.
• Minimum educational qualification: graduate degree in any discipline; a background in business, finance, or related fields is a plus.
• Comfort using digital tools and mobile applications for data entry, reporting, and customer management.