Sales Officer/Area Sales Officer

Role & responsibilities

• Achieve assigned sales targets and drive business growth within the designated territory.
• Develop and maintain strong relationships with dealers, distributors, retailers, contractors, and customers.
• Identify and develop new dealers, customers, and market opportunities to expand the company's market presence.
• Conduct regular market visits to understand customer requirements, product movement, demand, and market trends.
• Generate leads, handle enquiries, and ensure timely follow-up for orders and business conversion.
• Monitor competitor activities, pricing, schemes, and market developments and share relevant updates with management.
• Coordinate with the internal sales, dispatch, logistics, and accounts teams for smooth order execution and delivery.
• Follow up on outstanding payments and dealer/customer requirements.
• Ensure proper product availability and effective territory and market coverage.
• Maintain regular records of sales activities, market visits, customer feedback, and prepare sales reports for management.
• Support promotional activities, dealer meets, customer engagement, and other initiatives to strengthen the company's presence in the market.
• Build long-term customer relationships and ensure a high level of customer satisfaction and retention.