Sales Marketing Manager
meena cast pvt. ltd. · Rajkot · onsite · Posted 1d ago
About a minute. You'll make an account on the way through.
About this role
Sales & Marketing Manager – Industrial Castings
Company: Meena Cast Private Limited
Location: Shapar–Veraval, Rajkot, Gujarat
Department: Sales & Marketing
Position: Sales & Marketing Manager
About Meena Cast
Meena Cast Private Limited is a manufacturing company specialising in investment castings and serving industrial customers requiring quality-engineered metal components. The company aims to expand its customer base, strengthen relationships with existing customers and grow sales of value-added cast products across domestic and selected international markets.
We are looking for a commercially driven Sales & Marketing Manager to lead business development, identify new market opportunities and build long-term customer relationships.
Role Overview
The successful candidate will be responsible for developing new business, increasing sales with existing customers, identifying new applications for the company's casting capabilities and achieving agreed sales and profitability targets.
The role requires a proactive professional who understands industrial B2B sales, can interact confidently with purchase teams, design engineers and senior decision-makers, and can work closely with the company's technical and production teams to convert enquiries into profitable business.
Key Responsibilities
1. Business Development & Sales Growth
Identify and develop new customers, business opportunities and target markets for the company's casting products.
Develop business with OEMs, industrial manufacturers, engineering companies and other potential buyers of cast components.
Generate enquiries, develop sales leads, follow up on quotations and convert opportunities into orders.
Build and maintain strong relationships with existing customers to increase repeat business and customer share.
Achieve agreed sales, order booking, customer acquisition and profitability targets.
2. Market Development & Customer Acquisition
Identify new industries, applications and customer segments for the company's products, including pumps, valves, boilers, furnaces, process equipment, industrial machinery and other relevant engineering sectors.
Study market trends, customer requirements, competitor offerings and emerging business opportunities.
Explore opportunities in export markets and develop relationships with overseas customers where commercially viable.
Represent the company at industrial exhibitions, trade fairs, customer meetings and other business development events.
3. Customer & Commercial Management
Understand customer specifications and coordinate with internal technical teams to assess product suitability, feasibility and costing.
Prepare and follow up on commercial offers in coordination with the relevant internal teams.
Participate in commercial negotiations covering pricing, payment terms, delivery schedules and other contractual requirements.
Monitor customer enquiries, quotations, order conversion, sales performance and outstanding business opportunities.
Support customer retention and timely resolution of commercial issues.
4. Coordination with Internal Teams
Work closely with production, quality, costing and dispatch teams to ensure that customer requirements and delivery commitments are understood.
Coordinate with technical teams on new product development, samples, trials and customer approvals.
Provide market feedback and customer inputs to support product development, pricing decisions and business planning.
5. Sales Planning & Reporting
Prepare sales plans, customer-wise targets and periodic business development forecasts.
Maintain an organised customer database, sales pipeline and follow-up records.
Review performance against targets and recommend corrective actions where required.
Provide regular reports to management on sales, new business prospects, customer developments and market opportunities.
Candidate Profile
Education
Graduate in Engineering, preferably Mechanical or Production Engineering, or a graduate with a relevant business or marketing qualification.
An MBA in Marketing or a related qualification would be an advantage, but is not essential for a strong candidate with relevant experience.
Experience
Preferably 5–10 years of experience in industrial B2B sales, marketing or business development.
Experience in foundries, investment castings, steel or metal components, pumps, valves, boilers, furnaces, industrial machinery or engineering products will be preferred.
Candidates with a proven record of acquiring new customers and developing industrial accounts will be particularly suitable.
Exposure to OEM customers, technical sales, commercial negotiations and order conversion is desirable.
Skills & Competencies
Strong business development, customer acquisition and relationship-building skills.
Good commercial judgement and an understanding of pricing, margins and profitability.
Ability to understand engineering drawings, technical specifications and customer requirements, or work effectively with technical teams to interpret them.
Good communication, presentation, negotiation and follow-up skills.
Ability to plan sales activities, manage a pipeline and work towards measurable targets.
Proficiency in MS Excel, email and CRM or other sales-tracking tools.
A self-driven, result-oriented approach with the ability to work independently and collaboratively.
Key Performance Expectations
Performance will be assessed against clearly agreed objectives, including:
Growth in sales revenue and profitable order bookings.
Acquisition of new customers and development of new accounts.
Conversion of enquiries and quotations into confirmed orders.
Growth in repeat business and sales from existing customers.
Development of new industries, product applications and market segments.
Maintenance of an effective sales pipeline and timely reporting.
Other Requirements
Location: Based at Meena Cast's unit at Shapar–Veraval, Rajkot, Gujarat.
Travel: Willingness to travel for customer visits, business development meetings and exhibitions as required.
Compensation: Competitive remuneration commensurate with experience, capability and demonstrated business development performance.
Joining: Preferably available to join within a reasonable period.
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