Sales Manager

Job Summary Responsibilities

• Business Development: Develop and implement e ective sales strategies to achieve revenue and profitability targets.
• Identify and acquire new customers across manufacturing, engineering, automotive, steel, chemical, textile, pharmaceutical, cement, paper, and other industrial sectors.
• Generate new business opportunities through field visits, referrals, networking, and market development activities.
• Expand market share by promoting the company\'s industrial lubricant portfolio.
• Customer Relationship Management: Build and maintain strong relationships with existing and prospective customers.
• Understand customer applications and recommend the most suitable lubrication solutions.
• Ensure high customer satisfaction through timely support and regular follow- ups.
• Increase business from existing customers through cross-selling and upselling.
• Technical Sales Support: Promote Industrial Lubricants, Hydraulic Oils, Gear Oils, Compressor Oils, Metalworking Fluids, Greases, and Specialty Lubricants.
• Conduct lubrication surveys, product demonstrations, and technical presentations.
• Recommend application-specific lubricant solutions to improve equipment life and reduce maintenance costs. Coordinate product trials and monitor customer performance.
• Sales Commercial Management: Achieve monthly, quarterly, and annual sales targets.
• Prepare sales forecasts and maintain an active sales pipeline.
• Negotiate commercial terms while ensuring targeted profit margins.
• Conduct market research and competitor analysis to identify business opportunities.
• Collection Reporting: Ensure timely collection of payments and effective receivables management.
• Submit daily call reports, monthly sales reports, and business forecasts.
• Maintain accurate customer records in CRM and comply with company reporting standards.

Required Skills

• Business Development
• Technical Selling
• Customer Relationship Management
• Key Account Management
• Negotiation Closing Skills
• Market Intelligence
• Communication Presentation
• Analytical Thinking
• Problem Solving

Required Qualification Key Skills

• Sales & Commercial Management