Sales Manager

JOB DESCRIPTION INTERIOR SALES MANAGER

Position: Interior Sales Manager
Department: Sales & Business Development
Industry: Interior Design / Modular Kitchen / Home & Commercial Interiors
Location: Tamil Nadu Kanchipuram / Chennai
Employment Type: Full-Time
Experience: 3–6 years in Interior Sales / Modular Kitchen / Furniture / Real Estate / Building Materials Sales

Job Summary

We are looking for an experienced and target-oriented Interior Sales Manager to lead sales activities and drive business growth for residential and commercial interior projects.

The candidate will be responsible for generating and converting leads, managing client relationships, conducting site visits, achieving sales targets, leading the sales team, and coordinating with the Design, Project, Production, and Installation teams.

Key Responsibilities

1. Sales & Business Development

• Generate new business opportunities through direct sales, referrals, digital leads, networking, architects, builders and channel partners.
• Develop and maintain a strong sales pipeline.
• Convert enquiries and qualified leads into confirmed interior projects.
• Achieve monthly, quarterly and annual sales targets.
• Identify new market opportunities for residential and commercial interiors.

2. Client Handling & Sales Closure

• Meet prospective clients and understand their requirements, budget and preferences.
• Present suitable interior solutions including modular kitchens, wardrobes, TV units, bedrooms, living rooms and complete home interiors.
• Conduct client meetings and site visits.
• Prepare and present quotations, proposals and commercial offers.
• Handle negotiations and close sales within company-approved pricing and policies.
• Maintain professional relationships with existing and prospective customers.

3. Team Management

• Lead, guide and motivate the Interior Sales Team.
• Allocate leads and monitor individual team performance.
• Conduct regular sales reviews and follow-ups.
• Train team members on sales processes, product knowledge and customer handling.
• Monitor pending leads, proposals, site visits and closures.
• Support team members in difficult negotiations and high-value projects.

4. Business Networking

• Develop relationships with architects, builders, civil contractors, real estate developers and referral partners.
• Generate business through referrals and professional networking.
• Participate in exhibitions, property events, promotional activities and other business-development initiatives.

5. Market & Competitor Analysis

• Monitor local market trends, customer preferences and competitor activities.
• Provide feedback to management regarding pricing, products, customer requirements and market opportunities.
• Maintain good knowledge of interior materials, finishes, modular furniture and current design trends.

Key Performance Indicators (KPIs)

• Monthly sales/revenue achievement
• Number of qualified leads generated
• Lead-to-site-visit conversion
• Site-visit-to-order conversion
• Monthly project closures
• Order/booking value
• Sales team productivity
• Follow-up and CRM compliance
• Customer satisfaction
• Repeat and referral business
• Outstanding quotation follow-up

Required Skills

• Strong sales and business-development skills
• Excellent communication and presentation skills
• Strong negotiation and closing ability
• Customer relationship management
• Team leadership and people management
• Good follow-up and coordination skills
• Problem-solving and decision-making ability
• Target-oriented approach
• Basic knowledge of interior materials, finishes and modular furniture
• Working knowledge of MS Office and CRM/software

Educational Qualification

• Bachelor's Degree or Diploma in Marketing, Business Administration, Interior Design, Architecture, Civil Engineering or a related field.
• Relevant sales experience may be considered in place of a specific qualification.

Preferred Experience

Candidates with experience in any of the following industries will be preferred:

• Residential Interior Design
• Commercial Interior Design
• Modular Kitchen
• Modular Furniture
• Furniture Sales
• Home Dcor
• Building Materials
• Real Estate
• Architecture / Interior Design

Language Requirements

• Tamil – Fluent
• English – Good communication skills
• Hindi – Additional advantage

Other Requirements

• Willingness to travel for client meetings and site visits.
• Two-wheeler and valid driving licence preferred.
• Comfortable working with monthly sales targets and performance-based incentives.
• Strong professional appearance and customer-handling skills.