Sales Manager

Major Responsibilities

Career Counsellors Management:

• Act as the first point of contact for all Career Counsellors (CCs), addressing their concerns and ensuring smooth communication.
• Monitor the daily availability of open leads for all CCs and report to the CTO if the lead count is insufficient.
• Verify that leads generated through Digital Marketing are accurately recorded in the CRM and properly assigned to the respective CCs.
• Drive the recruitment, onboarding, and training of new sales team members
• Monitor the sales pipeline, ensuring timely follow-ups and closures
• Conduct regular performance reviews, provide constructive feedback, and identify training needs for team members
• Collaborate with the marketing team to align on lead generation and campaign strategies
• Check daily call reports to confirm all CCs have made a minimum of 40 connected calls. Address concerns with CCs who have made fewer than 25 calls.
• Verify systematic follow-up of leads by all CCs and regularly update call scripts based on audit findings.
• Prepare and present sales reports to senior management
• Handle inbound and outbound calls and follow up with customers as needed.
• Lead the team to execute effective sales strategies that meet monthly, quarterly, and annual targets.

Marketing and B2B Activities

• Collaborate with the Academics and Digital Marketing teams to organize impactful webinars and seminars.
• Analyze market trends and competitor activities to identify opportunities for growth and differentiation.
• Oversee the development and execution of comprehensive marketing strategies to promote courses effectively and meet organizational goals.
• Plan and oversee college visits and seminars to generate leads and establish B2B relationships

Qualification:

• Bachelor s degree in any field.
• Proven experience of minimum 2+ years as a Sales Manager or in a similar leadership role preferably in an ed-tech company
• Strong understanding of sales processes, CRM systems, and market dynamics
• Experience in planning and executing college visits and seminars
• Should be proficient in CRM and lead management
• Goal-oriented with a track record of achieving sales targets
• Ability to motivate and inspire a team to deliver consistent results