Sales Manager

SALES MANAGER

Company: Glory & Co.
Industry: Carpets & Home Furnishings
Location: Ernakulam, Kerala
Employment Type: Full-time, On-site

About the Role

We are looking for a Sales Manager to handle customers from the initial enquiry through quotation, product selection, order confirmation, invoicing and after-sales service.

The ideal candidate should have strong communication and selling skills, understand customer requirements, be confident in explaining products and pricing, and be capable of converting enquiries into confirmed sales.

Key Responsibilities

1. Customer Handling & Sales

• Attend to customer enquiries and understand their carpet/furnishing requirements.
• Discuss products, designs, colours, sizes, materials, pricing and other relevant details with customers.
• Recommend suitable products based on the customers requirements, budget and application.
• Build strong relationships with customers and follow up regularly to convert enquiries into sales.
• Negotiate and close sales while maintaining company pricing and margin guidelines.

2. Quotations & Order Processing

• Prepare accurate quotations based on customer requirements.
• Discuss quotations with customers and address queries regarding products, pricing, delivery and installation.
• Follow up on quotations and pending enquiries until the sale is closed.
• Prepare Proforma Invoices once the order is confirmed.
• Coordinate with the relevant teams to ensure orders are processed correctly and on time.
• Prepare/facilitate the final invoice and ensure that all billing details are accurate.

3. Product Presentation & Customer Visits

• Arrange for Sales Executives to visit customers with shade cards, samples and product details.
• Guide and coordinate the Sales Executives working under the Sales Manager.
• Personally visit customer locations or project sites when required, particularly for important or high-value enquiries.
• Meet architects, interior designers, contractors, homeowners and other potential customers when required.
• Present products professionally and help customers make confident purchasing decisions.

4. Sales Conversion

• Take ownership of enquiries from the first interaction until order closure.
• Follow up with customers through phone, WhatsApp, email and personal meetings.
• Identify customer objections and provide appropriate solutions to close the sale.
• Maintain a strong pipeline of enquiries and ensure that potential customers are not lost due to lack of follow-up.
• Achieve monthly and annual sales targets.

5. Coordination with Sales Executives

• Allocate customer visits and enquiries to Sales Executives as required.
• Guide executives on products, customer requirements and sales approach.
• Review follow-ups and ensure that customer enquiries are attended to promptly.
• Monitor the progress of enquiries handled by the team.

6. After-Sales Service

• Maintain communication with customers after the sale.
• Coordinate with internal teams regarding delivery, installation and other customer requirements.
• Handle customer concerns and complaints professionally and ensure timely resolution.
• Build long-term relationships with customers to encourage repeat business and referrals.

7. Payment Follow-Up

• Monitor customer payments against confirmed orders and invoices.
• Follow up with customers for pending payments and ensure collections are made within agreed credit terms.
• Coordinate with the accounts team regarding outstanding payments.
• Escalate overdue or delayed payments to management when required.

8. Sales Reporting

• Maintain accurate records of enquiries, quotations, orders, sales and pending follow-ups.
• Provide regular sales updates to management.
• Track pending quotations, confirmed orders, outstanding payments and customer issues.
• Analyse sales performance and identify opportunities to improve conversion.

Preferred candidate profile

The ideal candidate should be:

• Excellent in customer communication, persuasion and negotiation.
• Confident in handling customers personally and over the phone.
• Strong in follow-up and sales conversion.
• Comfortable visiting customer sites and meeting customers when required.
• Well-organised and capable of handling multiple enquiries simultaneously.
• Customer-oriented with a strong sense of ownership.
• Able to coordinate and guide junior sales executives.
• Comfortable working towards sales targets.
• Professional in appearance, communication and conduct.

Perks and benefits

Provident fund, Annual bonus, Travel allowance, Employee state insurance, Sales incentives, Gratuity