Sales Manager - Printing & Publishing

Job Description:

Job Overview

We are looking for an experienced and result-oriented Sales Manager B2B to lead business development and sales initiatives. The ideal candidate will be responsible for driving revenue growth, developing new business opportunities, managing key client relationships, and leading the sales team to achieve business targets.

The candidate should have strong B2B sales experience, excellent communication and negotiation skills, and the ability to build long-term relationships with corporate clients.

Key Responsibilities

• Lead and drive B2B sales and business development activities to achieve revenue targets.
• Develop and execute sales strategies to expand the customer base and increase market presence.
• Identify and generate new business opportunities through market research, networking, referrals, and direct sales.
• Build and maintain strong relationships with key corporate and institutional clients.
• Understand client requirements and provide suitable solutions based on their business needs.
• Manage the complete sales cycle, including lead generation, client meetings, proposal preparation, negotiation, and deal closure.
• Achieve and exceed monthly, quarterly, and annual revenue targets.
• Prepare sales forecasts, pipeline reports, and regular MIS for management.
• Work closely with the marketing team to plan and execute campaigns and lead-generation initiatives.
• Monitor market trends, competitor activities, and customer requirements to identify new business opportunities.
• Negotiate commercial terms and ensure successful closure of high-value deals.
• Collaborate with internal teams to ensure smooth execution and timely delivery of client requirements.
• Develop long-term account strategies to increase client retention, repeat business, and revenue.
• Lead, mentor, and monitor the performance of the sales team, where applicable.

Candidate Profile

• Bachelor's degree in Business Administration, Marketing, Sales, or a related field.
• 3 to 7 years of experience in B2B Sales / Business Development, preferably in Printing, Publishing, Digital Printing, Packaging, Advertising, Media, or related industries.
• Proven track record of achieving sales and revenue targets.
• Strong experience in corporate/B2B client acquisition and relationship management.
• Excellent communication, presentation, negotiation, and closing skills.
• Strong commercial acumen and understanding of the complete B2B sales cycle.
• Ability to develop new markets and generate business independently.
• Strong networking and stakeholder-management skills.
• Experience in managing key accounts and handling high-value clients will be an advantage.
• Should be target-oriented, proactive, and comfortable working in a fast-paced business environment.