Sales Executive

Job Purpose

To generate new business, develop customer relationships, convert enquiries into RMC orders, and achieve assigned sales and collection targets.

Key Responsibilities

• Generate leads through site visits, contractors, builders, architects, engineers and referrals.
• Identify upcoming construction projects and RMC requirements.
• Conduct regular client meetings and understand project requirements.
• Present JMR Infra's quality, timely supply, technical support and testing capabilities.
• Handle price and competitor objections through value-based selling.
• Prepare quotations and conduct regular follow-ups.
• Convert qualified leads into confirmed orders.
• Maintain strong relationships with existing customers for repeat business.
• Coordinate with Plant, Dispatch, Quality, Accounts and Technical Teams.
• Support timely payment collection from assigned customers.
• Update all leads, meetings and follow-ups in CRM.
• Submit daily/weekly sales reports and market feedback.

Key Performance Indicators (KPIs)

• New leads generated
• Site/client visits
• Sales volume (CUM)
• Lead-to-order conversion ratio
• New customers acquired
• Payment collection
• Repeat orders & referrals
• CRM and follow-up discipline

Candidate Requirements

• Graduate/Diploma preferred.
• 14 years of field/B2B sales experience preferred.
• RMC, cement, steel, construction or building-material sales experience will be an advantage.
• Strong communication, negotiation and closing skills.
• Comfortable with extensive field visits.
• Two-wheeler and valid driving licence preferred.

Key Skills

Lead Generation | Field Sales | Relationship Building | Negotiation | Objection Handling | Value Selling | Follow-up | Closing | CRM Discipline | Target Achievement