Sales Executive

Duration - 3 Months (Extendable to 6 months based on performance)

Eligibility- BBA / MBA / Any Graduate | Final Year or Fresh Graduate

Start Date - Immediate / As per candidate availability.

Why This Role Exists

As a Sales Executive, you will be the frontline of that effort. You will identify potential customers, start conversations, book demos, and help move deals forward. This isn't a support role. This is a core growth role - and you will be treated like one.

Key Responsibilities

Prospecting & Lead Generation

• Research and identify ICP-matching companies (startups, SMEs, growing businesses with 10-200 employees)
• Build targeted lists of HR Managers, Founders, Talent Acquisition Heads using LinkedIn, Naukri, Apollo.io
• Maintain a clean, updated lead database in the CRM tool every day
• Identify triggers: funded startups, high-growth companies, job postings on LinkedIn - these are your warmest leads

Outreach & Engagement

• Send personalised LinkedIn DMs and cold emails to prospects - 2030 outreaches per day
• Follow up consistently across a 3-touch sequence (Day 1, Day 4, Day 9) without being pushy
• Join and engage in HR WhatsApp groups and Slack communities - build credibility, generate leads
• Craft compelling first messages that open conversations, not close sales

Demo Booking & Qualification

• Convert outreach conversations into booked discovery calls and product demos
• Qualify prospects using BANT framework: Budget, Authority, Need, Timing
• Brief the founder before each demo with prospect context and pain points
• Coordinate scheduling, reminders, and follow-ups for every demo booked

Pipeline Management & Reporting

• Track every lead through the sales pipeline - status, next step, notes - in the CRM daily
• Report weekly: leads contacted, responses received, demos booked, deals in progress
• Share market feedback: what objections you're hearing, which messages are working, what prospects say
• Collaborate with the founder to refine outreach messaging based on real data

Customer Onboarding Support

• Support new customers during initial setup - ensure they have a great first experience
• Collect early feedback and testimonials from new users
• Ask satisfied customers for referrals - turn happy clients into a growth channel
• Assist in creating sales collateral: one-pagers, email templates, demo scripts.

What We Are Looking For

Essential Skills & Traits

• Excellent spoken and written communication in English (Hindi / Rajasthani a plus)
• Genuine interest in sales, business development, or B2B GTM
• Persistent, thick-skinned, and resilient - rejection is part of the job
• Self-starter who doesn't need to be told what to do every day
• Organised: can manage 50+ leads simultaneously without dropping the ball
• Comfortable on video calls - confident, clear, professional
• Basic proficiency with LinkedIn (knows how to use it for more than job hunting)
• Honest: if something isn't working, you say so and ask for help.

Good to Have (Not Mandatory)

• Prior executive experience in sales, BD, or client servicing
• Familiarity with CRM tools (HubSpot, Notion, Zoho CRM, or similar)
• Knowledge of SaaS, HR tech, or B2B products
• Experience with cold email tools (Instantly, Apollo, or Lemlist)
• Understanding of startup ecosystem - how startups hire and grow
• Active LinkedIn profile with some professional content posted
• Fluency in Rajasthani - useful for Jaipur and Rajasthan SME outreach.

Performance Targets

You will be measured on clear, achievable targets. Here's what success looks like:

Milestone - Learn & Prospect

Target KPI - 300 leads sourced 10 demos booked

What it Proves - You understand the ICP and can start conversations

Milestone - Book & Convert

Target KPI - 20 demos booked 5 trials started

What it Proves - Your outreach is working and you can qualify well

Milestone - Close & Expand

Target KPI 3-5 paying customers 10+ active trials

What it Proves - You can drive real business outcomes- PPO potential.