Sales Executive

Role & responsibilities

• Identify, appoint, and onboard new retailers and channel partners within the assigned territory
• Manage day-to-day relationships with existing distributors order flow, stock availability, scheme communication
• Drive primary sales (distributor billing) and secondary sales (retailer sell-through) against monthly targets
• Conduct regular market visits retail counter checks, competitor tracking, pricing and scheme visibility
• Support in-shop merchandising and product demonstrations at key retail counters
• Track and report market feedback, competitor activity, and territory performance to the reporting manager
• Ensure timely collections and resolve channel partner issues on the ground
• Build and maintain strong local relationships with retailers, distributors, and dealers in the territory

Preferred candidate profile

• 36 years of experience in territory/field sales, preferably in home appliances, consumer durables, or FMCG channel sales
• Existing relationships with retailers/distributors in the assigned territory strongly preferred
• Comfortable with extensive local travel; own two-wheeler and valid driving license required
• Graduate in any discipline; sales certification is a plus
• Strong local market knowledge with fluency in Gujarati and Hindi
• Self-motivated with a target-driven approach to sales

Perks and benefits

• Fixed CTC + performance-linked incentives
• Travel and conveyance allowance
• Mobile/communication reimbursement
• Opportunity to build a category from the ground up with a fast-growing home appliance brand
• Direct visibility to leadership and fast-track growth into Area Sales Manager roles for strong performers

Perks and benefits

Flexi working, Travel allowance, Employee state insurance, Health insurance, Provident fund, Annual bonus