Sales Executive

Job Description Sales Executives

Job Title

Executive

Department

Sales & Marketing

Job Summary

Responsible for generating sales leads through outbound and inbound calls, communicating with prospective customers, promoting company products/services, following up on leads, and supporting the sales team in achieving business targets.

Key Responsibilities

• Make outbound calls to prospective and existing customers to generate sales leads.
• Explain company products, services, offers, and solutions to customers.
• Identify customer requirements and provide suitable product/service information.
• Follow up regularly with leads and convert prospects into qualified opportunities.
• Maintain accurate records of calls, leads, follow-ups, and customer interactions.
• Schedule appointments and coordinate customer meetings for the sales team.
• Handle customer queries and provide timely and professional responses.
• Conduct lead generation through telephone, online databases, references, and marketing campaigns.
• Coordinate with the Sales & Marketing team to achieve monthly lead and sales targets.
• Maintain a strong relationship with prospective and existing customers.
• Prepare daily/weekly reports on calls made, leads generated, follow-ups, and conversions.
• Update customer and lead information in CRM/ERP systems.
• Collect customer feedback and share market information with the sales team.
• Ensure professional communication and maintain the company's brand image.
• Follow up on quotations, proposals, and pending customer requirements.

Required Skills

• Excellent verbal communication and convincing skills.
• Good Hindi and English communication skills.
• Strong interpersonal and customer-handling abilities.
• Sales-oriented and target-driven approach.
• Basic knowledge of MS Office, Excel, CRM/ERP, and email communication.
• Good follow-up and negotiation skills.
• Ability to handle rejection and work under sales targets.
• Prior experience in telecalling, sales, customer service, or lead generation will be preferred.

Key Performance Indicators (KPIs)

• Number of calls made
• Qualified leads generated
• Lead-to-appointment conversion
• Sales conversion rate
• Follow-up effectiveness
• Achievement of monthly sales targets
• Customer response and satisfaction