Sales Executive And Telecaller

Key Responsibilities / KRA & KPI

1. Lead Generation & Conversion

• Generate and follow up on leads through tele-calling, enquiries, references, Google Search,etc
• Understand customer requirements and recommend suitable products.
• Convert enquiries into orders and achieve monthly sales targets.
• Maintain a healthy sales pipeline and ensure timely follow-up.

2. Tele-Sales & Customer Calling

• Make regular outbound calls to prospective and existing customers.
• Explain product features, benefits, pricing, schemes, and offers effectively.
• Follow up with interested customers until closure.
• Maintain accurate records of calls, leads, follow-ups, and conversions.

3. Customer Relationship Management

• Build strong relationships with existing and prospective customers.
• Ensure quick response to customer enquiries and complaints.
• Follow up for repeat purchases, referrals, and business opportunities.
• Focus on customer retention and long-term relationship building.

5. Sales Reporting & MIS

• Maintain daily sales and lead-generation reports.
• Track enquiry-to-order conversion, pending follow-ups, and lost leads.
• Submit daily/weekly/monthly sales reports to the reporting manager.
• Ensure CRM/customer database is updated regularly.

Required Skills

• Good communication and convincing skills.
• Strong follow-up and negotiation ability.
• Target-oriented and result-driven approach.
• Good customer-handling skills.
• Basic knowledge of MS Office/CRM.
• Ability to work independently and as part of a team.
• Prior experience in RO/Water Purifier, Consumer Durables, FMCG, Electronics, or similar industries will be an advantage.