Sales Engineer

Job Summary

We are seeking a target-driven Sales Engineer with experience in heavy machinery manufacturing or industrial

equipment sales. The candidate will be responsible for selling waste management machinery and equipment to

both private-sector customers and government clients, developing new business, understanding technical

requirements, and converting leads into orders.

Key Responsibilities

• Identify and develop new business opportunities for waste management machinery and equipment across

private-sector and government markets.

• Promote and sell machinery to private companies, industrial units, infrastructure companies, EPC

contractors, waste management companies, recyclers, municipal corporations, and government departments.

• Generate leads through market mapping, client visits, referrals, industry networks, and other business

development activities.

• Build and maintain relationships with private-sector decision-makers, procurement teams, plant heads,

project managers, consultants, dealers, and government stakeholders.

• Understand customer applications and technical requirements, and recommend suitable machinery and

equipment.

• Prepare and present technical proposals, product presentations, quotations, cost estimates, and commercial

offers.

• Arrange product demonstrations and site visits, and explain machinery features, capabilities, and benefits to

customers.

• Coordinate with engineering, production, service, and project teams to address customer requirements and

support order execution.

• Negotiate prices, payment terms, and commercial conditions while protecting company margins.

• Track leads and sales opportunities, follow up with prospective customers, and close orders within agreed

timelines.

• Support tender participation for relevant government and private-sector opportunities.

• Monitor market trends, competitor activities, and customer demand to identify new sales opportunities.

• Achieve assigned sales targets and maintain sales forecasts, visit reports, pipeline updates, and MIS.

• Travel as required for client meetings, product demonstrations, and industrial/site visits.

Required Qualifications

• Bachelors degree or Diploma in Mechanical Engineering or another relevant technical discipline.

• Additional qualifications in Sales, Marketing, or Business Development will be an advantage.

Required Experience

• 2-5 years of experience in technical sales, industrial sales, or B2B machinery sales.

• Candidates must have experience working in or selling products for a heavy machinery manufacturing or

industrial equipment manufacturing company.

• Experience selling machinery to private-sector clients is essential; exposure to government or municipal

sales is an added advantage.

• Experience with construction equipment, material-handling equipment, recycling machinery, waste

management equipment, or other heavy industrial machinery will be preferred.

• Experience handling technical quotations, commercial negotiations, client relationships, and order closures.

Required Skills

• Strong technical understanding of machinery, equipment, and industrial applications.

• Excellent communication, presentation, negotiation, and closing skills.

• Ability to identify decision-makers and develop business with private-sector customers.

• Strong lead generation, follow-up, and customer relationship management skills.

• Working knowledge of MS Excel, Word, and PowerPoint.

• Target-oriented approach and willingness to travel for client meetings and site visits.

Preferred Candidate Profile

Candidates from heavy machinery manufacturing or industrial equipment manufacturing companies are strongly

preferred. The ideal candidate should have hands-on experience selling machinery to private-sector clients, with

the ability to understand technical requirements, develop customer relationships, negotiate commercial terms,

and close sales. Experience in waste management or recycling machinery will be an added advantage