Sales Enablement Content Strategist

Position Summary

The Sales Enablement Content Strategist helps sellers quickly find, understand and apply the content and resources they need to engage customers and execute effectively. We are actively seeking a Sales Enablement Content Strategist. This role is based in India, Hyderabad. This role will curate and package existing content into practical, seller-ready resources, identify content gaps and requirements, and partner with content producers and subject-matter experts to develop what is needed. The Content Strategist will work closely with sellers and sales leaders to test content, gather feedback and continuously improve its relevance and effectiveness. This role requires a later-day work schedule in India, typically ending between 10:00-11:00 p.m. IST, to provide consistent overlap with the U.S.-based team. This role reports to the Director, Sales Enablement (India).

Essential Duties & Responsibilities

• Curate, organize and package existing content into practical, seller-ready resources aligned to priority sales motions and business needs.
• Identify seller content needs and gaps using field feedback, business priorities, performance insights and existing assets.
• Define requirements and provide guidance to content producers and subject-matter experts when new or enhanced content is needed.
• Create or adapt sales enablement content directly when appropriate, while leveraging existing assets wherever possible.
• Partner with sellers and sales leaders to test content, gather feedback and improve usability and effectiveness.
• Develop and maintain sales playbooks, conversation resources, performance support and other seller-facing enablement materials.
• Partner with Marketing, Product and other content owners to connect approved messaging and assets to seller needs.
• Help maintain content organization, governance, lifecycle and findability across enablement platforms.
• Use content analytics, search behavior and field feedback to improve content utilization and effectiveness.
• Apply AI and automation to accelerate content curation, packaging, creation and maintenance.

Required Qualifications

• 5+ years of relevant experience in sales enablement, sales content, content strategy, product marketing or a related discipline.
• Experience curating, developing and packaging content for sales or other commercial audiences.
• Strong writing, editing and content-development skills, with the ability to simplify complex information into clear, actionable resources.
• Strong understanding of enterprise sales and seller content needs.
• Strong business acumen, critical thinking and problem-solving skills.
• Ability to work effectively with sellers, sales leaders, subject-matter experts and content producers.
• Strong communication, collaboration and project-management skills.

Preferred Qualifications

• Experience in enterprise software, technology or professional services.
• Experience with sales enablement or content-management platforms; Highspot experience is a plus.
• Experience using AI or automation to improve content curation, creation or productivity.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.