Sales Director

Job Description: Sales Director Inside Sales

Company: PrepLadder (Unacademy Group)

Location: Noida

Function: Sales

Role: Sales Director Inside Sales

Role Overview

We are looking for a high-impact Sales Director – Inside Sales to lead and scale our inside sales organisation, with end-to-end ownership of a 100 Cr revenue target.

The ideal candidate will bring a strong track record of building high-performing sales teams, leading managers, driving revenue growth, and improving sales productivity in a high-volume, target-driven environment. This role requires a strategic yet hands-on leader who can translate business goals into execution excellence.

Key Responsibilities

1. Revenue & Business Ownership

• Own and deliver the 100 Cr revenue target through effective sales planning, execution, and performance management.
• Develop sales strategies to drive revenue growth, conversion, average order value (AOV), and overall business performance.
• Monitor revenue forecasts, sales pipelines, and key business metrics to ensure consistent target achievement.

2. Sales Organisation Leadership

• Lead, develop, and scale a large inside sales organisation with 100+ team members.
• Build a strong leadership pipeline by coaching and mentoring Sales Managers, Senior Managers, and other team leaders.
• Establish clear goals, accountability frameworks, and performance standards across teams.

3. Sales Funnel & Productivity Management

• Drive improvements across the sales funnel, including lead management, connect rates, conversion rates, and closures.
• Track key performance indicators such as revenue per counsellor, productivity, lead-to-sale conversion, and AOV.
• Identify bottlenecks and implement data-driven interventions to improve sales efficiency and performance.

4. Process Excellence & Operational Discipline

• Build scalable sales processes, review mechanisms, and performance dashboards.
• Partner with Marketing, Product, Operations, Finance, and other stakeholders to improve lead quality, customer experience, and revenue outcomes.
• Ensure adherence to sales processes, CRM hygiene, and ethical selling practices.

5. Performance Management & Team Development

• Conduct structured business reviews and implement corrective action plans for underperforming teams.
• Build a high-performance culture focused on ownership, execution, customer experience, and continuous improvement.
• Drive employee engagement, talent development, and retention across the sales organisation.

Must-Have Requirements

• 10+ years of overall sales experience, preferably in B2C inside sales or a high-volume sales environment.
• 5+ years of experience leading Sales Managers or multiple sales teams.
• Proven experience managing a 100+ member sales organisation.
• Demonstrated track record of delivering 50 Cr+ in revenue.
• Strong expertise in sales funnel management, lead conversion, sales productivity, forecasting, and revenue optimisation.
• Excellent leadership, analytical, stakeholder management, and execution skills.

Preferred Experience

• Experience in EdTech, test preparation, online learning, or other high-volume B2C businesses.
• Experience scaling inside sales teams in a target-driven, fast-paced environment.
• Strong understanding of CRM platforms, sales analytics, and performance dashboards.

Key Success Metrics

• Achievement of the 100 Cr revenue target.
• Sales funnel conversion and closure rates.
• Team productivity and revenue per salesperson.
• Average Order Value (AOV).
• Forecast accuracy and sales pipeline health.
• Leadership effectiveness and team performance.

Who Should Apply?

A proven sales leader who has scaled large teams, consistently delivered significant revenue, and is ready to take end-to-end ownership of a 100 Cr inside sales business.