Sales Development Representative

The SDR is responsible for converting raw and inbound founder leads into qualified webinar registrations and high-intent sales opportunities. The SDR's job is not simply to "make calls. The SDR owns the first human interaction with the founder and determines: Is this founder relevant, interested and worth progressing?

The candidate will have responsibilities across the following functions:

Lead Management:

• Receive leads from affiliates, inbound forms, campaigns, databases and partnerships.
• Verify and enrich founder/company information.
• Ensure every lead is entered into the CRM.
• Maintain accurate lead source attribution.
• Assign and update lead scores.

Outreach:

• Conduct outbound calls, WhatsApp and email outreach.
• Contact newly generated leads within the agreed SLA.
• Explain the value proposition of Founders.
• Invite qualified founders to webinars.
• Re-engage founders who register but do not attend.
• Follow up with attendees showing buying intent.
• Identify quality leads to make sure the lead generation team modify the ads properly to ensure good-quality leads.

The core requirements for the job include the following:

Qualification:

Qualify founders on:

• Company stage
• Industry
• Employee count
• Current business challenges
• Technology/product requirements
• Decision-making authority
• Urgency
• Budget/readiness

Candidate Profile:

• B2B/B2C inside sales experience.
• Strong telephone communication skills.
• Comfortable speaking to founders/business owners.
• Excellent WhatsApp/email communication skills.
• CRM discipline.
• High follow-up intensity.
• Strong objection handling skills.
• Comfortable working against daily targets.