Sales Development Representative

Education: Bachelor's Degree in Business /MBA

Experience: 5+ years

Functional Skills Required

Mandatory:

• 5+ years of experience in Inside Sales, preferably within the technology/SaaS industry.
• Bachelor's degree in Business Administration, Marketing, Sales, or a related field.
• Proven experience in lead generation, lead qualification, inside sales, and database analysis within the technology sector.
• Strong understanding of lead qualification methodologies, particularly BANT (Budget, Authority, Need, Timeline).
• Ability to identify and qualify prospects based on defined Buyer Personas.
• Strong knowledge of CRM systems, sales tools, lead-generation platforms, and database analytics tools.
• Experience in market research, competitor analysis, and industry trend analysis.
• Strong understanding of the Indian and Middle East technology markets.
• Excellent communication, negotiation, presentation, and interpersonal skills.
• Ability to analyze sales and customer data to identify business opportunities and market trends.

Soft Skills Required

• Strong communication skills (verbal and written both)
• Proactive
• Self-motivated
• Logical bent of mind (Analytical)
• Team player & quick learner
• Flexible/adaptable
• Multi-Tasking
• Excellent team player
• Self-motivated individual who works well independently and enthusiastically
• Ability to work independently while collaborating effectively with Sales, Marketing, and Product teams.

Role and Responsibilities:

• Develop and execute lead-generation strategies for the Indian(North) and Middle East markets.
• Identify potential customers through database extraction, market research, sales tools, and other lead-generation channels.
• Analyze prospect databases to identify high-potential accounts and business opportunities.
• Qualify leads rigorously using the BANT framework and ensure alignment with the defined Buyer Persona.
• Build and maintain a high-quality sales pipeline by ensuring accurate lead qualification.
• Conduct outbound prospecting through calls, emails, LinkedIn, and other relevant channels.
• Collaborate with the Marketing team to effectively leverage technical content, marketing collateral, campaigns, and other resources during the sales process.
• Develop a strong understanding of Accops products, solutions, target customers, and value propositions.
• Stay updated on market trends, industry developments, customer requirements, and competitor activities.
• Maintain accurate and updated lead and sales activity records in the CRM system.
• Track and report key sales metrics, including lead generation, qualification, conversion, and pipeline performance.
• Analyze CRM and database insights to identify sales trends, gaps, and opportunities for improvement.
• Provide regular feedback to Marketing and Product teams on customer requirements, market trends, competitor activities, and lead quality.
• Conduct regular market and database analysis to identify new opportunities and improve lead-generation strategies.
• Work closely with the sales team to ensure a smooth transition of qualified leads and maximize conversion opportunities.
• Continuously optimize lead-generation and qualification processes based on sales performance and market insights.

Founded in 2012, Accops is a leading provider of secure remote access and digital workspace solutions, enabling organizations to maintain control and governance while offering flexibility to work from any device. Accops offers a comprehensive Digital Workspace suite that includes Zero Trust-based Application Access Gateway, End-User Computing (EUC) Virtualization via VDI, robust Identity & Access Management (IAM) solutions such as Multi-Factor Authentication (MFA) and Single Sign-On (SSO), and thin client hardware and software. solutions.

Accops addresses modern remote work challenges by delivering secure, instant access to business applications. Its solutions protect against network threats and unauthorized access, critical in today's work-from-anywhere environment. Unlike traditional, multi-product approaches, Accops pre-integrated suite reduces complexity and deployment time, ensuring faster and more agile implementation.

Headquartered in Pune, Accops has become a significant player in the End-User Computing (EUC) virtualization domain, offering a one-stop solution for organizations seeking to deploy secure remote work infrastructures. Its products, including the Nano OS for secure containerization on BYOD devices, and extensive MFA and SSO capabilities, ensure robust data protection and strong identity management.

Part of Jio Platforms Ltd, Accops continues to innovate and enhance digital workspace solutions with a focus on security, user experience, and operational efficiency.

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