Sales Development Representative

Role - Sales Development Representative (SDR) / Business Development Representative (BDR)

About the Role

Key Responsibilities

• Research target accounts and build prospect lists using LinkedIn, CRM and sales tools.
• Generate leads through outbound calls, emails, LinkedIn and other channels.
• Identify key decision-makers and execute structured follow-up sequences.
• Qualify leads based on business need, fit, urgency and opportunity potential.
• Conduct discovery conversations to understand customer pain points and requirements.
• Schedule qualified meetings/demos for the BD/AE team.
• Maintain accurate CRM records and ensure timely follow-ups.
• Collaborate with the sales team and share prospect feedback and market insights.
• Track sales metrics and continuously improve outreach, messaging and conversion rates.

Required Skills

• Strong communication, objection-handling and conversational skills.
• Comfortable with high-volume outbound calling.
• Strong prospect research and decision-maker identification skills.
• Hands-on experience with CRM and sales tools.
• Strong ownership, follow-through and data-driven approach.

Preferred Skills

• Experience in B2B SaaS/Technology sales.
• Exposure to Logistics, Supply Chain, E-commerce, Retail or Operations.
• Familiarity with LinkedIn Sales Navigator, Apollo, ZoomInfo or similar tools.
• Experience with structured outbound sales processes.

Experience

• 4-6 years of experience in B2B Sales, Inside Sales, SDR/BDR or SaaS Sales.