Sales development representative (SDR)

Sales Development Representative (SDR), Enterprise Sales

Company: NAKAD (Alphastar Technologies Pvt. Ltd.)
Location: Gurugram (Work from Office)

About NAKAD

NAKAD is a CFO Product Suite company building solutions for Finance and Accounts leaders. Founded by IIT-IIM alumni with experience at BCG, HUL, Samsung, and Oracle, it is backed by Matrix Partners and Accel and raised a $7 Mn seed round in May 2022.

Role Overview

As an SDR, you will be the first point of contact for prospective clients. You will build the enterprise pipeline across quick commerce, e-commerce, retail, and D2C brands, and set up demos of NAKADs ARP SaaS platform for the Account Executives.

Key Responsibilities

• Pipeline generation: Build and maintain a strong enterprise prospect pipeline.
• Outreach: Connect with decision-makers via cold calls, email, LinkedIn, and networking.
• Research: Study target brands and identify their pain points.
• Qualification: Assess prospect needs and qualify opportunities for the sales team.
• Demo scheduling: Book product demos and discovery calls for Account Executives.
• Follow-ups: Nurture early-stage relationships with consistent follow-up.
• CRM: Keep outreach and pipeline records accurate and up to date.
• Collaboration: Work with AEs and leadership to improve outreach and conversion rates.

Requirements

• 1 to 3 years in SDR, BDR, inside sales, or outbound sales, preferably in SaaS or B2B
• Hands-on experience with cold calling, email outreach, and LinkedIn prospecting
• Strong verbal and written communication
• Target-driven, self-motivated, and organized, with good follow-up and time management
• Research and analytical ability to identify high-potential accounts
• Comfortable in a fast-paced startup environment

Good to have: Exposure to SaaS, fintech, quick commerce, e-commerce, or enterprise sales.

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