Sales And Marketing Specialist

About the Role

Healthvadi is looking for a Sales & Marketing Specialist who can take ownership of both customer acquisition and sales growth.

We are looking for someone who understands the Ayurveda market and can connect marketing → leads → appointments → visits → sales.

This is an execution-focused role for someone who wants to directly contribute to the growth of a growing Ayurveda and wellness brand.

Key Responsibilities

Marketing & Growth

* Plan and execute marketing campaigns for Healthvadi.

* Coordinate Meta Ads, digital marketing agencies and other marketing partners.

* Plan offers, campaigns and customer acquisition activities.

* Coordinate with the content/social media team.

* Track marketing performance, leads and campaign results.

* Identify new marketing and customer acquisition opportunities.

Sales & Conversion

* Work closely with the telecalling team to improve lead-to-appointment and appointment-to-sale conversion.

* Monitor daily sales and lead performance.

* Improve calling scripts, follow-up processes and sales strategies.

* Identify reasons for lost leads and implement corrective actions.

* Support training and performance improvement of the sales team.

* Develop referral and repeat-patient opportunities.

Business Development

* Identify opportunities with corporates, RWAs, gyms, yoga centres, doctors, wellness organisations and other relevant partners.

* Develop local partnerships and referral channels.

* Generate new sources of qualified patients for Healthvadi.

* Track partnership performance and revenue generated.

Key Performance Areas

The candidate will be evaluated on:

* Qualified leads generated

* Appointment bookings

* Patient visits

* Sales conversion

* Revenue generated

* Marketing ROI

* New acquisition channels

* Partnerships developed

* Repeat and referral business

Requirements

* 2–5 years of experience in sales and marketing.

* Experience with an Ayurveda/Ayurvedic healthcare/wellness brand is strongly preferred.

* Good understanding of digital marketing and customer acquisition.

* Experience with Meta Ads and lead-generation campaigns is preferred.

* Strong communication and sales skills.

* Comfortable working with CRM/lead management systems.

* Ability to analyse sales and marketing numbers.

* Strong execution and follow-up skills.

* Should be comfortable working in a fast-growing, hands-on environment.

What We Are Looking For

We are not looking for someone who only manages social media.

We want someone who understands:

Marketing → Lead Generation → Sales Calling → Appointment → Patient Visit → Conversion → Revenue

The ideal candidate should be able to take ownership, identify problems and actually get things done.