Sales And Marketing Representative

Company Description Rachna Sagar Pvt Ltd, established in 1995, is a leading educational publisher specializing in high-quality books for pre-primary to senior secondary students across multiple subjects. The company has a strong legacy of best-selling textbooks and workbooks that continue to perform well in the market. It focuses on recruiting highly qualified authors and producing content aligned with the latest educational pedagogies and CBSE/ICSE curricula. With a catalog of over 800 titles and strategic alliances with major distributors, Rachna Sagar has built a strong brand presence in the education sector. The company also offers digital support, including ebooks, interactive ebooks, and audio‑video animations, to complement its printed materials.

Role Description The Sales and Marketing Representative will work full time on-site in Karnal, promoting Rachna Sagar's educational publications and digital solutions to schools, coaching centers, and other academic institutions. Typical responsibilities include identifying and approaching potential clients, presenting product portfolios, and conducting product demonstrations and training sessions for educators and administrators. The role involves building and maintaining long-term customer relationships, responding to inquiries, and providing post-sale support to ensure client satisfaction. The representative will plan and execute local sales and marketing activities, participate in events or school visits, and gather market feedback to help refine offerings and strategies. Regular reporting on sales performance, lead generation, and market trends will be required, along with close collaboration with internal sales, marketing, and content teams.

Qualifications

• Candidates should possess strong Communication skills for presentations, client interactions, and coordination with internal teams.
• Candidates should possess Customer Service skills to handle queries, resolve issues, and support institutions before and after sales.
• Candidates should possess Sales and Sales & Marketing skills to generate leads, close deals, and execute promotional campaigns in the education sector.
• Candidates should possess Training skills to conduct orientations, workshops, and product demonstrations for teachers and school staff.
• Relevant experience in educational publishing, FMCG, or institutional sales is beneficial.
• Ability to work independently in the field, manage targets, and travel as required within the region.
• Proficiency with basic computer applications (MS Office, email, CRM tools) and reporting.
• Graduate degree in Business, Marketing, Education, or a related field is preferred.