Sales And Marketing Executive

Sales & Marketing Executive AI & Technology Solutions

Job Summary

We are looking for a proactive and results-oriented Sales & Marketing professional to help BigDataMatica expand its customer base across India and international markets.

The role will involve a combination of B2B marketing, digital marketing, lead generation, outbound sales, cold calling, email marketing, LinkedIn outreach, market research, client engagement, product demonstrations and business development for our AI and technology solutions.

Key Responsibilities

Marketing

• Develop and execute B2B marketing campaigns for AI/technology solutions.
• Identify target industries, companies and customer segments.
• Conduct market and competitor research.
• Build and maintain prospect databases.
• Create and execute email marketing and LinkedIn campaigns.
• Support content creation for LinkedIn, websites, presentations, brochures and case studies.
• Promote products through LinkedIn, email, events, webinars and other relevant channels.
• Identify relevant industry events, conferences and networking opportunities.
• Track campaign performance, leads and conversions.

Sales & Business Development

• Generate qualified B2B leads through cold calling, cold emailing, LinkedIn and other channels.
• Identify and connect with decision-makers such as Founders, CEOs, CTOs, CIOs, Procurement Heads, Operations Heads and Business Heads.
• Initiate conversations and understand customer requirements and pain points.
• Introduce and demonstrate BigDataMatica's AI and automation solutions.
• Schedule meetings and product demonstrations with prospects.
• Prepare and follow up on proposals and commercial opportunities.
• Maintain the sales pipeline and regularly update CRM/lead-tracking systems.
• Follow up with prospects and convert qualified opportunities into customers.
• Develop relationships with customers, partners and potential channel partners.
• Work closely with the technical team to understand customer requirements and prepare suitable solutions.
• Support expansion into new industries and international markets.