RL - Consumers:Sales Manager - Education Loan - Branch

Business Goals & Profitability

• Achieve monthly and quarterly disbursement targets for the product.
• Drive productivity by generating leads through different channels, referrals and open market initiatives.
• Identify and convert prospects for cross-selling opportunities (insurance, forex, etc).

Sales & Channel Development

• Engage with Branch Resources and manage lead generation from different channel and drive growth, support branch staff in pitching and closing deals.
• Increase product awareness, implement local marketing initiatives and drive the business.
• Responsible for collaboration & Cross sell, VAS products penetration.

Team Management

• Manage team of ROs, monitor performance, and provide coaching and mentoring.
• Drive motivation and engagement through regular reviews and recognition.

Compliance & Risk Management

• Ensure strict adherence to KYC norms, documentation standards, and process compliance.
• Monitor sourcing quality and prevent mis-selling or documentation lapses.

Customer Experience

• Oversee a fulfilling customer journey leading to customer delight and making the Bank the partner of choice.
• Increase customer retention and drive engagement across existing customers to improve Net Promoter Score, customer satisfaction.

Digital Adoption & Innovation

• Use of Siddhi, CRM and other digital tools for lead creation and management.

• Graduation/post-graduation from a recognized institute
• 4+ years of sales experience (secured/unsecured loans preferred), with at least 1-2 years in Education loans.

• Strong sales orientation
• Excellent communication and interpersonal skills
• Ability to work under pressure and meet deadlines
• Proficiency in managing complex client relationships, diverse stakeholders
• Capability to handle pressure and meet deadlines
• Competence in managing within a dynamic, priority-setting environment
• Strong risk and compliance mindset