Regional Sales Manager - Unsecured Self Employed - Ludhiana
Aditya Birla Group · Not specified · onsite · Posted 53d ago
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About this role
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Job Purpose
The Purpose Of This Job Is To
Job Purpose
The Purpose Of This Job Is To
- Lead and deliver the Regional Business Strategy for the Unsecured Business segment by driving sustainable portfolio growth, expanding market presence, strengthening channel partnerships, and ensuring achievement of sales, profitability, and operational objectives across the region.
- Build and manage a high-performing sales organization by providing strategic direction, governance, and capability development to Area Sales Managers and sales teams while ensuring customer-centric and compliant business practices.
- Take ownership of the end-to-end unsecured lending business across the region, including business sourcing, channel management, portfolio quality, risk governance, and stakeholder collaboration, to achieve profitable growth with superior customer experience and controlled delinquency levels.
- As the lending arm of Aditya Birla Capital, Aditya Birla Finance Limited (ABFL) offers diversified financing solutions across Retail, SME, Commercial, and Corporate segments and is among the leading NBFCs in India.
- ABFL has invested significantly in technology, process excellence, risk management, and customer experience to support scalable and sustainable growth across multiple lending businesses.
- The Unsecured Business segment represents a key growth driver, offering higher-yield lending products to salaried individuals, self-employed customers, and small businesses through direct and channel-led acquisition models.
- The Regional Sales Manager plays a critical role in expanding business scale while maintaining portfolio quality, profitability, and regulatory compliance across multiple geographies.
- The role is responsible for driving the overall Unsecured Business portfolio within an assigned region through effective execution of sales, distribution, risk, and operational strategies.
- The position manages multiple territories and Area Sales Managers, ensuring alignment with regional business plans, portfolio objectives, and productivity expectations.
- Sales sourcing is significantly dependent on DSA relationships, referral ecosystems, strategic partnerships, and local market penetration initiatives.
- The role requires balancing aggressive business growth with portfolio quality, delinquency control, profitability, and governance.
- The Regional Sales Manager acts as the key interface between field teams and central functions including Credit, Risk, Operations, Product, Collections, and Marketing.
- Success requires a strong understanding of regional market dynamics, customer behavior, competitive positioning, pricing structures, and evolving lending trends.
Sourced from foundit
Skills
Customer ExperienceChannel ManagementStrategic partnershipsRisk Management
About Aditya Birla Group
Aditya Birla Group
Metals & Mining
227.5k+
employees
1857
169 years old
Mumbai, Maharashtra
India
About
Aditya Birla Group is a Fortune 500 global conglomerate. The company's businesses have grown into global powerhouses in a wide range of sectors metals, textiles, carbon black, telecom and cement.
Industries
Metals & MiningFinancial ServicesBuilding MaterialRetailTelecomChemicals
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