Regional Sales Manager - North India

About the Role:

We are looking for a Regional Sales Manager - North India to lead regional sales, channel development and market expansion for our automotive aftermarket business.

The role requires a commercially driven sales leader with strong knowledge of the North Indian automotive/auto-parts market, proven distributor management experience and the ability to lead and develop high-performing sales teams.

Key Responsibilities:

- Own and drive primary and secondary sales across North India and deliver regional revenue targets.

- Develop, manage and expand the distributor/dealer network to improve market coverage and business growth.

- Lead and mentor Area Sales Managers and Sales Executives across the region.

- Drive channel productivity, stock movement, inventory planning and retail penetration.

- Develop and execute regional sales strategies based on market potential and business objectives.

- Build strong relationships with distributors, dealers, retailers and key market stakeholders.

- Drive market development initiatives, promotional programs and brand visibility across the region.

- Track competitor activity, market trends, pricing and regional opportunities.

- Ensure effective execution of sales schemes, commercial policies and business plans.

- Provide regular MIS, sales forecasts, market intelligence, and performance updates to senior management.

- Travel extensively across North India for business development and market expansion.

Candidate Profile:

- 10+ years of experience in Sales, Regional Sales, or Channel Management.

- Mandatory: Candidates must have experience in the Auto Parts or Automotive Aftermarket industry.

- Strong understanding of North Indian markets and distributor/dealer networks.

- Proven track record of achieving sales targets and driving regional business growth.

- Experience managing and developing sales teams.

- Strong communication skills in English and Hindi.

- High level of ownership, business acumen, negotiation ability and execution orientation.

- Confident, presentable, assertive, and relationship-oriented personality.

- Willingness to travel extensively across the assigned region.