Real Estate Sales Manager (DRC, Congo Kinshasa)

Designation: Real Estate Sales Manager
Department: Sales & Business Development
Role Category: Real Estate Sales / Retail & B2C Sales
Experience: 10 Years
Employment Type: Full-Time

Languages: French (MUST) / English

Position Overview

We are seeking a dynamic, target-driven, and experienced Real Estate Sales Manager to lead property sales and leasing activities and drive business growth. The ideal candidate will be responsible for generating new business opportunities, managing client relationships, leading the sales team, negotiating property transactions, achieving revenue targets, and strengthening the companys presence in the real estate market.

The successful candidate should have strong knowledge of the local real estate market, excellent sales and negotiation skills, proven team-management experience, and the ability to build long-term relationships with property buyers, tenants, owners, developers, investors, brokers, and channel partners.

Key Roles & Responsibilities

1. Sales & Business Development

• Develop and execute effective sales strategies to achieve monthly, quarterly, and annual revenue targets.
• Generate new business opportunities across residential, commercial, retail, and industrial real estate segments.
• Identify prospective clients, property owners, investors, developers, corporate clients, and channel partners.
• Develop new market opportunities and expand the companys customer and partner network.
• Build and maintain a strong sales pipeline through effective lead generation and conversion strategies.
• Identify market trends, customer requirements, and emerging business opportunities to drive revenue growth.
• Develop and implement promotional and marketing initiatives to increase brand awareness and property enquiries.
• Leverage digital marketing, networking, events, referrals, and channel partnerships to generate qualified leads.

2. Property Sales & Leasing

• Promote and sell residential, commercial, retail, and industrial properties.
• Manage the complete sales and leasing lifecycle from lead generation through negotiation, closure, booking, and documentation.
• Conduct property presentations, client meetings, property inspections, and site visits.
• Understand customer requirements and recommend suitable properties based on budget, location, investment objectives, and business needs.
• Prepare and deliver effective property presentations and sales proposals.
• Negotiate property pricing, payment schedules, lease terms, commercial terms, and agreements.
• Coordinate with internal teams to ensure smooth booking, agreement execution, and transaction closure.
• Maintain consistent follow-up with prospects to maximize conversion ratios.

3. Team Management & Leadership

• Lead, mentor, motivate, and manage the real estate sales team to achieve business objectives.
• Set individual and team sales targets, KPIs, and KRAs.
• Monitor sales performance, productivity, conversion ratios, and pipeline movement.
• Conduct regular sales meetings, performance reviews, coaching sessions, and training programs.
• Identify performance gaps and implement corrective and development plans.
• Train new team members on property portfolios, sales techniques, negotiation skills, CRM/ERP systems, and company processes.
• Foster a high-performance, customer-focused, and target-oriented sales culture.

4. Client & Relationship Management

• Build and maintain long-term relationships with buyers, tenants, landlords, property owners, developers, investors, brokers, and channel partners.
• Understand customer needs and provide appropriate property solutions.
• Maintain regular communication and follow-ups throughout the sales cycle.
• Handle customer queries, objections, and concerns professionally and efficiently.
• Ensure a high level of customer satisfaction and encourage repeat business and referrals.
• Develop strategic relationships with key clients and business partners to generate recurring opportunities.

5. Marketing & Market Research

• Develop and implement marketing strategies to increase property visibility, enquiries, and sales.
• Coordinate digital marketing, email marketing, property campaigns, events, exhibitions, and promotional activities.
• Monitor competitor projects, pricing, offers, sales strategies, and market positioning.
• Analyze local real estate market trends, customer preferences, demand patterns, and pricing movements.
• Provide management with insights and recommendations regarding pricing, promotions, product positioning, and market expansion.
• Identify new property segments and geographic markets with potential for business growth.

6. Documentation & Compliance

• Coordinate with legal, finance, operations, and documentation teams to ensure timely completion of transactions.
• Ensure accurate and complete documentation for bookings, sales, leasing, agreements, and related transactions.
• Ensure compliance with Real estate laws, regulations, and company policies.
• Maintain accurate records of leads, client interactions, bookings, agreements, sales, and leasing activities in the CRM/ERP system.
• Ensure all customer and transaction information is updated and maintained accurately.

7. Sales Reporting & Performance Management

• Prepare and submit daily, weekly, and monthly sales and performance reports.
• Monitor the sales funnel, lead conversion, revenue pipeline, and forecasted business.
• Track team performance against assigned targets and KPIs.
• Analyze sales data to identify performance trends, gaps, and improvement opportunities.
• Provide regular business updates, sales forecasts, and market intelligence to senior management.
• Recommend strategies to improve lead conversion, revenue generation, and overall sales productivity.

Key Performance Indicators (KPIs)

• Achievement of monthly, quarterly, and annual sales targets.
• Revenue and profitability generated from property sales and leasing.
• Lead generation and lead-to-conversion ratio.
• Sales pipeline value and forecast accuracy.
• Team productivity and individual sales performance.
• Customer acquisition and retention.
• Channel partner and broker productivity.
• Average sales cycle and deal closure rate.
• Customer satisfaction and referral business.
• Market expansion and new business generation.

Required Skills & Competencies

• Strong sales leadership and business development capabilities.
• Excellent communication, presentation, negotiation, and interpersonal skills.
• Proven ability to build rapport and establish trust with clients.
• Strong knowledge of real estate sales and leasing processes.
• Excellent customer relationship management skills.
• Strong analytical, problem-solving, and decision-making abilities.
• Ability to manage multiple clients, transactions, and priorities simultaneously.
• Strong target orientation with a demonstrated ability to deliver results.
• Leadership and team-building capabilities.
• Proficiency in CRM/ERP systems and MS Office.
• Knowledge of digital marketing and lead-generation techniques is an advantage.

Educational Qualifications

• Bachelor’s degree in Business Administration, Marketing, Real Estate, Commerce, or a related field.
• MBA in Sales & Marketing / Business Management is preferred.

Application Process

Interested candidates are invited to send their updated CV to:

[email removed]
[email removed]