Pure Player Executive

Be responsible for execution excellence in all planned digital marketing campaigns via our retailers in the Nordics. Be responsible for analyzing online performance for both always-on activities as well as retailer online campaign activations, providing data insights for internal continued optimizations as well actions throughout the organization. Build a strong relationship with the retailers' digital marketing teams to drive our digital ambitions towards consumers in the market. Secure optimal presence of our brands on all retailer channels and execute strong plans to accelerate growth with speed above market trend. Responsible for setting the online merchandising optimization agenda for customers channels based on expected impact on online brand presence and revenue lift, and driving its execution. Monitor and report on the retailer landscape, and spot emerging trends and define best practices. Manage special digital omnichannel initiatives or projects with retailers.