Project Sales Manager - TMT

Asset :- SMW ISPAT Pvt Ltd

Brand Name - Sangam Steel

Position :- Project Steel Manager

Key Responsibilities

• Identify and develop new project sales opportunities across residential, commercial, industrial, and infrastructure segments.
• Build and maintain strong relationships with builders, developers, contractors, project consultants, architects, structural consultants, and procurement teams.
• Generate leads by mapping upcoming and ongoing construction projects in the assigned territory.
• Track projects from the initial stage to order closure and execution.
• Understand project requirements, steel specifications, estimated quantities, timelines, and procurement cycles.
• Promote and achieve sales of TMT bars and related steel products as per assigned targets.
• Conduct regular project visits and meet key decision-makers to generate business.
• Coordinate with internal teams for pricing, quotations, order processing, dispatch, delivery, and payment follow-up.
• Negotiate commercial terms with customers while ensuring company profitability.
• Monitor competitor activities, market pricing, product movement, and customer preferences.
• Develop a strong project pipeline and maintain regular updates on project status, potential quantity, and expected order value.
• Ensure timely follow-up for approvals, product specifications, technical requirements, and vendor registrations.
• Work closely with distributors/dealers wherever required to ensure smooth project execution and material availability.
• Ensure timely collection of payments and maintain healthy receivables from project customers.
• Prepare regular sales reports, project pipeline reports, market intelligence, and competitor analysis.
• Achieve monthly, quarterly, and annual sales targets assigned for the territory.

Key Stakeholders

• Builders & Developers
• EPC Contractors
• Civil Contractors
• Project Procurement Teams
• Architects & Consultants
• Structural Consultants
• Government & Infrastructure Agencies
• Dealers & Distributors
• Internal Sales, Commercial & Dispatch Teams

Candidate Profile

• Graduate in B.Tech/B.E./Diploma Civil Engineering, MBA/PGDM Sales & Marketing, or any relevant discipline.
• 2–8 years of experience in project sales, preferably in TMT, steel, construction materials, cement, or allied building materials.
• Strong understanding of the construction and infrastructure market.
• Existing relationships with builders, contractors, developers, consultants, or project procurement teams will be an advantage.
• Strong negotiation, communication, networking, and relationship-management skills.
• Ability to identify projects and convert leads into business.
• Willingness to travel extensively within the assigned territory.
• Good knowledge of MS Office/Excel and sales reporting tools.

Key Competencies

• Project Identification & Mapping
• Business Development
• Relationship Management
• Negotiation & Commercial Acumen
• Market Intelligence
• Sales Pipeline Management
• Customer Handling
• Target Orientation
• Communication & Presentation Skills
• Team Coordination

Key Performance Indicators (KPIs)

• Monthly/Annual Sales Achievement
• New Project Acquisition
• Project Pipeline Value
• Conversion Rate
• Customer/Project Coverage
• Average Order Value
• Collection & Outstanding Management
• New Customer Development
• Market Share & Territory Growth
• Repeat Business