Product Planning

AM- Product Planning Professional

Experience

3-5 Years

Role Focus

60% Product Planning, Product Strategy, Portfolio Roadmap & GTM Support | 40% Market Research & Analysis

Industry Preference

Engine, Automotive, Powertrain, Industrial Equipment, Off-Highway, Marine Engines or related manufacturing firms

Department / Reporting

Product Strategy / Product Planning / Reporting to Senior Manager - Product Strategy

Position Overview

We are looking for a Product Planning & Product Strategy Professional who can support product roadmap creation, portfolio prioritization, lifecycle planning, customer need mapping, business case preparation and cross-functional product strategy execution for current and future product portfolios.

The role is primarily designed for product planning and product strategy activities. Market research and analysis will be used only as an input to support product decisions, not as the core responsibility. The candidate should be able to convert business priorities, customer inputs, competitor references, and internal technical inputs into clear product plans, strategic recommendations, and leadership-ready presentation decks.

Role Mix: 90% Product Planning, Product Strategy, Portfolio Roadmap, Business Case & GTM Support | 10% Market Research and Analysis as decision-support input.

Key Responsibilities

Product Planning & CDevelopment

• Support preparation of short, medium, and long-term product plans aligned with business strategy, customer requirements, and technology direction.
• Assist in product roadmap development for new products, upgrades, variants, applications and platform extensions.
• Define product planning inputs such as target applications, customer segments, value proposition, feature priorities, launch phasing and portfolio fit.
• Track product roadmap progress, key milestones, assumptions, risks, dependencies and decision points for management review.

Product Strategy & Portfolio Management

• Support portfolio prioritization based on strategic relevance, business potential, profitability, lifecycle stage, customer need, and competitive positioning.
• Identify portfolio gaps, white-space opportunities, product rationalization areas, and adjacent application opportunities.
• Prepare structured recommendations for product upgrades, new product introductions, localization, portfolio expansion, and phase-out decisions.
• Work with cross-functional teams to align product strategy with engineering feasibility, sales priorities, service feedback, and manufacturing readiness.

Business Case & Commercialization Support

• Prepare inputs for product business cases including opportunity definition, target segment, product concept, value proposition, volume assumptions, pricing inputs and investment considerations.
• Support commercialization planning by defining launch readiness inputs, product positioning, customer benefits, sales enablement requirements and GTM action points.
• Create decision documents and management review notes for product approval, prioritization, and investment discussions.
• Coordinate with product, sales, marketing, finance and engineering teams to consolidate assumptions and ensure product decisions are data-backed and execution-oriented.

Customer, Application & Voice-of-Market Inputs

• Capture customer requirements, application needs, usage patterns, pain points, and product improvement inputs from internal stakeholders and customer-facing teams.
• Translate customer and application inputs into product requirements, concept briefs, feature priorities, and product planning notes.
• Support field feedback reviews and convert recurring business or customer themes into product strategy actions.

Competitive Positioning & Product Benchmarking

• Use competitor references to support product positioning, specification comparison, pricing inputs, and differentiation strategy.
• Prepare product benchmarking summaries covering technical features, commercial positioning, application fit and customer value.
• Identify product strengths, gaps and improvement opportunities to support roadmap and portfolio decisions.

Market Research & Analysis - Limited Scope

• Conduct focused market research only where required to validate product planning assumptions, opportunity size, customer applications, competitor activity or segment attractiveness.
• Prepare concise market inputs, trend summaries and analysis notes as supporting material for product strategy and business case discussions.
• Maintain relevant market and competitor data points required for product planning, without making market research the primary role focus.

Presentation Making & Leadership Communication

• Create clear, structured and insight-led PowerPoint presentations for product roadmap reviews, portfolio strategy discussions, product approval meetings, and leadership updates.
• Convert product planning inputs, business case assumptions, benchmarking and limited market analysis into decision-ready executive storytelling.
• Develop strong slide flow, charts, frameworks and summary pages to communicate complex product strategy topics in a concise and professional manner.

Key Deliverables

Product Planning

Product roadmaps; product planning notes; application / segment-wise product plans; launch phasing inputs

Product Strategy

Portfolio prioritization recommendations; product upgrade proposals; new product opportunity notes; lifecycle strategy inputs

Business Case Support

Business case inputs; opportunity assessment; value proposition notes; commercialization and GTM action points

Benchmarking & Positioning

Product benchmarking summaries; competitor positioning notes; differentiation and gap analysis inputs

Leadership Communication

Executive presentation decks; roadmap review presentations; product strategy discussion packs; approval meeting documents

Market Research - 10% Scope

Focused market inputs; concise trend summaries; competitor data points used to support product strategy decisions

Required Qualifications

Education

• Bachelor's degree in Engineering - Mechanical, Automobile, Electrical or related discipline.
• MBA in Marketing, Strategy, Operations, Product Management or Business Analytics preferred.

Required Skills

Core Product Planning Skills

Product roadmap planning; portfolio prioritization; lifecycle planning; product requirement definition; application and customer need mapping

Product Strategy Skills

Business case preparation; GTM planning; value proposition development; product positioning; product upgrade and new product opportunity assessment

Coordination Skills

Cross-functional coordination with Product / Program Management, Engineering, Sales, Service, Marketing, Finance and Manufacturing teams

Analytical Skills

Basic market sizing, competitor analysis, product benchmarking, data interpretation and structured problem-solving to support product decisions

Presentation Making

PowerPoint presentation making; executive storytelling; charting and visualization; slide flow creation; concise leadership communication

Tools

Advanced Microsoft Excel; Microsoft PowerPoint; Power BI preferred; SQL or data analytics tools good to have

Soft Skills

Structured thinking; attention to detail; stakeholder management; business orientation; ability to work independently with minimal supervision

Preferred Candidate Profile

• Experience working with product planning, product management, strategy, business planning, or application engineering teams.
• Ability to understand technical product inputs and translate them into business, customer and portfolio-level recommendations.
• Strong comfort with creating leadership-ready presentations and structured decision documents.
• Exposure to engines, powertrain, automotive, industrial equipment, off-highway or marine engine applications will be an advantage.