Product Marketing Manager

ABOUT MINDLY

Mindly is an international product company — a marketplace for psychologists and their clients. We have over 1,000,000 clients in more than 40 countries worldwide, with a primary focus on Tier-1 markets. Mindly is one of the fastest-growing companies in the HealthTech sector globally. Our goal is to help people live healthy, happy, and fulfilling lives. We are growing extremely fast and are already profitable! This puts our company in the top 1% of the fastest-growing profitable tech companies in the world! You can read more about us in this article https://en.ain.ua/2024/01/16/mindly-raises-a-2m-seed-round-while-growing-rapidly/.

WHY IS THIS INTERESTING?

• Join a fast-growing, #1 product in its niche

• Influence strategic product decisions — we actively listen to our team, so your input will directly impact functionality, user experience, and the product’s future

• High level of autonomy - we put a lot of trust in our team

YOUR RESPONSIBILITIES:

• Build, and optimize user funnels and landing pages to maximize conversions.

• Launch, and continuously improve user journeys — from ad creative through landing pages/funnels to app onboarding.

• Drive structured experimentation (A/B tests, messaging, UX, and page/funnel iterations) to increase conversion and reduce user friction.

• Monitor key funnel metrics, identify drop-off points, conduct deep-dive analyses, and translate insights into impactful improvements.

• Research new markets, identify growth opportunities, and support GTM and scaling across both emerging and established markets.

• Collaborate closely with both founders, Product, Marketing, Analytics, and AI Content teams.

YOUR SKILLS:

• Experience in Growth, Product Marketing, or a similar growth-focused role (B2C app experience is a plus).

• Hands-on experience with funnels and landing pages using no-code or automated funnel-building tools.

• Strong experience generating, prioritizing, and validating growth hypotheses through A/B testing, user interviews, and other experimentation methods.

• Strong analytical mindset with experience using tools such as Mixpanel, Tableau, or similar BI and analytics platforms to build dashboards and derive actionable insights.

• Experience collaborating with Product, User Acquisition, Marketing, and Content teams in cross-functional environments.

• Comfortable working in fast-paced, ambiguous environments, taking initiative, and building processes from scratch.

• A deep understanding of user behavior, customer psychology, and data-driven decision-making.

HOW WE GET THINGS DONE?

Remote-first, ideally, you should be in the CET or EET time zone.

HOW DO WE UNWIND?

We offer our team 20 working days of paid vacation. We’re also very flexible with days off :)

WHAT DO WE OFFER?

• A fast-growing product company where you are a key part of our success

• Competitive salary

• Therapy on Mindly

• A strong team of A-players

CANDIDATE JOURNEY:

• Intro chat with our Recruiter

• Interview with CMO

• Work Sample

• Final interview

• Offer 🎉

OUR VALUES:

• Honesty and transparency: always tell the truth, no matter what it is

• Empathy and understanding: treat others the way you want to be treated

If you want to be part of a team that’s building a meaningful product that changes the lives of a billion people, then you absolutely should join us 🙂