Product Marketing Manager
Lakshya Software Technologies · Remote · remote · Posted 57d ago
About a minute. You'll make an account on the way through.
About this role
Budget - upto 20 LPA
We are seeking a highly motivated Product Marketing Manager to drive product positioning, go-to-market strategies, content creation, social media marketing, and demand generation initiatives. This role will work closely with Product, Sales, and Leadership teams to increase brand awareness, customer adoption, and pipeline growth.
Key Responsibilities
● Develop product messaging, positioning, and go-to-market strategies.
● Lead product launches and drive customer adoption.
● Create compelling content including blogs, case studies, whitepapers, presentations, and sales enablement materials.
● Manage Nexoar's social media presence and content strategy across LinkedIn and other digital channels.
● Support demand generation campaigns and brand-building initiatives.
● Conduct market research, customer analysis, and competitive intelligence.
● Collaborate with Sales and Product teams to improve market positioning and customer engagement.
● Measure and optimize marketing campaign performance.
Qualifications
● 4+ years of experience in Product Marketing, B2B SaaS, Cybersecurity, AI, or Technology Marketing.
● Experience in a startup or high-growth technology environment.
● Strong understanding of cybersecurity, risk management, compliance, or enterprise software solutions.
● Experience managing social media marketing and content creation.
● Excellent communication, storytelling, and presentation skills.
● Self-starter with the ability to thrive in a fast-paced startup environment. Preferred
● Experience marketing cybersecurity platforms, cyber risk, compliance, governance, or cyber resilience solutions.
● Knowledge of LinkedIn marketing, demand generation, ABM, and digital marketing strategies.
Why Join Nexoar
● Help shape the future of continuous cyber assurance.
● Work directly with founders and industry experts.
● Make a meaningful impact in a fast-growing cybersecurity startup.
● Competitive compensation, flexibility, and growth opportunities.
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About Lakshya Software Technologies
Lakshya Software Technologies
IT Services & Consulting
51-200
employees
2014
12 years old
Hyderabad / Secunderabad, Telangana
India
₹5.1L PA avg
Avg at Lakshya Software Technologies
About
With extensive experience spanning across different industries and regions, we offer specialized services to clients globally. Our ability to adapt to regional customs and preferences enables us to solve the most complex problems for our clients, while delivering exceptional results.
At Lakshya Software Technologies, our singular focus is to achieve the best possible outcome for our clients. To achieve this, we are willing to make tough decisions and explore essential perspectives that offer simple yet timeless solutions, both differentiated and relevant.
As a company with a significant presence in both domestic and international markets, we have over 80 full-time employees in-house, as well as 240+ employees working at various client locations. Our customer-oriented approach has earned us a valuable place in our customers' hearts.
We invest our time and resources in two key areas: recruiting the right talent and executing our products to the highest standards. Our services are customer-centric, including application development and support, maintenance, application testing, designing and implementation, and talent acquisition.
With our proven track record of providing high-quality solutions, we are confident in our ability to deliver customized solutions that meet the unique needs and requirements of our clients. At Lakshya, we strive to develop strong relationships with our clients, working collaboratively to achieve their goals and objectives.
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