Product Marketing Manager

"Telling customers whats new through Email, WhatsApp, etc. ","Building a content engine u2014 Constant product marketing through initiatives like feature of the month, success stories, feature highlights, social posts, so marketing doesnt go quiet between releases. ","Getting features adopted u2014 For features that matter, you keep at it for 60u201390 days after launch, and you watch the numbers to see whether it worked. ","Making sure websites, decks, USP docs, battlecards, pricing, screenshots and case studies all stay current as the product moves. ","Working with Product early u2014 Sit with PMs at spec stage to agree on the pain points, benefits, product marketing plan, discoverability aspects."

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