Product Marketing Manager, Exposure Management

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Product Marketing Manager, Exposure Management based in United States.

This role offers the opportunity to shape the market presence of innovative cybersecurity solutions by turning complex technical capabilities into compelling stories. You will own positioning, messaging, and go-to-market strategies that influence how security teams understand and address internet exposure risks. Working closely with product, sales, marketing, and customer-facing teams, you will drive adoption and business growth. The position combines strategic thinking, technical understanding, and creative storytelling to communicate value to diverse audiences. You will help define category narratives, support enterprise buying journeys, and improve customer engagement through impactful messaging. This is an opportunity for a cybersecurity-focused marketer to make a measurable impact in a fast-moving technology environment.

Accountabilities:: The role is responsible for developing and executing product marketing strategies that strengthen market positioning, enable sales teams, and create consistent customer experiences. Key responsibilities include:

Own and refine positioning, messaging, and strategic narratives for the exposure management product portfolio.

Translate technical product capabilities, customer insights, and competitive intelligence into clear and compelling stories.

Lead go-to-market strategies, product launches, and initiatives designed to increase awareness and generate pipeline.

Partner with demand generation teams to transform messaging into effective campaigns and marketing programs.

Create sales enablement materials, including presentations, battlecards, and talk tracks that improve customer conversations and sales effectiveness.

Engage directly with customers, prospects, and field teams through webinars, events, briefings, and strategic discussions.

Gather market feedback and customer insights to continuously improve messaging and product strategy.

Ensure consistent storytelling across campaigns, websites, communications, and sales channels.

Collaborate with product, sales, public relations, and content teams to prioritize high-impact opportunities.

Support the development of cybersecurity market narratives that resonate with technical and executive audiences.

Requirements:

The ideal candidate combines strong product marketing expertise with cybersecurity knowledge and the ability to communicate complex technical concepts clearly. Required qualifications include:

5+ years of experience in product marketing, product management, solutions engineering, or related roles.

Strong background in cybersecurity, ideally with experience in exposure management, attack surface management, cyber risk, or related security markets.

Proven ability to create differentiated messaging and positioning for complex technical products.

Experience partnering closely with enterprise sales teams and understanding complex B2B buying cycles.

Ability to present confidently to both technical audiences and executive stakeholders.

Strong technical curiosity and the ability to participate credibly in security-focused discussions.

Understanding of competitive positioning, cybersecurity trends, and market dynamics.

Experience turning product insights into campaigns, demand programs, and customer-facing content.

Strong communication, collaboration, and strategic planning skills.

Curiosity, adaptability, and sound judgment when applying AI tools and emerging technologies.

Experience with internet intelligence, external attack surface visibility, supplier security, or security ratings is a plus.

Familiarity with product-led growth and enterprise go-to-market strategies is preferred.

Ability to work effectively in a remote-first environment.

Benefits:

The company provides a competitive compensation package and benefits designed to support employee wellbeing, growth, and long-term success, including:

Competitive salary range of approximately $155,000–$171,000 USD for most US locations and $175,000–$210,000 USD for high-cost-of-living areas, plus bonus eligibility and equity.

Equity participation opportunities.

Comprehensive medical, dental, and vision coverage.

Retirement benefits with company contributions.

Paid parental leave.

Flexible paid time off.

Mental health and wellness benefits.

Professional development support and learning opportunities.

Remote-first work flexibility.

Inclusive workplace culture focused on collaboration, innovation, and employee growth.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1