Product Marketing Manager-Competitive Intelligence

What you'll do:

• Develop and own Keka s market & competitive intelligence program, including win-loss analysis, sales enablement, and competitive deal support
• Gather primary (win-loss interviews, sales sentiment, etc.) and secondary research and data to determine market conditions, competitive insights, and trends in the solar software market
• Identify and curate insights on competitors current offer strategies, product sets, capabilities, offers and pricing, competitive positioning, growth activities, and other changes affecting market dynamics, performance, and market share
• Create compelling content in the form of competitive battle cards, SWOT, win-loss analysis, and more for use by customer-facing teams
• Develop a communication plan to regularly share key insights with internal stakeholders across teams, including Product, Sales, CS, and Marketing, to inform product and GTM strategy

What we value:

• Strategic thinker with the ability to synthesize information from multiple sources into relevant, comprehensible, and actionable insights for different stakeholders
• Strong market research, quantitative and analytical skills
• Ability to team up cross-functionally, especially across marketing, product management, and sales channels
• A process-motivated person with the ability to stand up programs with company-wide impact
• Excellent verbal, written communication, and presentation skills