FULLTIME
Product Marketing Manager - Analyst Relations
Netcore
Not specified · onsite · Posted 2d ago
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Section · 01
About this role
We are looking for a
Product Marketing Manager (PMM) to manage and execute Netcore’s
analyst relations programs, campaigns, and promotional initiatives . This role will focus on
project managing analyst report participation, coordinating internal teams for submissions, and amplifying analyst recognition through marketing campaigns and promotions . The ideal candidate is a
strong project manager and marketer who can coordinate across product, marketing, design, and communications teams to ensure analyst-related initiatives translate into impactful campaigns and market visibility.
Key Responsibilities Analyst Program Management
- Project manage Netcore’s participation in
analyst evaluations and reports such as Magic Quadrant, Forrester Wave, IDC MarketScape, and other industry reports.
- Coordinate cross-functional teams to gather inputs for
analyst submissions and questionnaires .
- Maintain timelines, deliverables, and stakeholder coordination for analyst-related initiatives.
Campaigns & Promotions
- Plan and execute
marketing campaigns around analyst recognitions and report placements .
- Work with content, design, and digital teams to create:
- Analyst report landing pages
- Social media campaigns
- Email campaigns
- Sales enablement materials
- Blog posts and PR amplification
- Ensure analyst recognitions are
effectively promoted across all marketing channels .
Cross-Functional Project Management
- Coordinate between
product marketing, product, demand generation, PR, and design teams .
- Track campaign timelines, dependencies, and deliverables.
- Ensure campaigns launch
on schedule and with consistent messaging .
Content & Asset Development
- Develop marketing assets related to analyst reports such as:
- Sales decks
- One-pagers
- Website content
- Social media creatives
- Customer-facing messaging
Performance Tracking
- Track the impact of analyst-related campaigns including:
- Lead generation
- Website engagement
- Sales usage of assets
- Optimize campaigns based on performance insights.
Qualifications Experience
- 3-6 years of experience in Product Marketing, B2B Marketing, or Campaign Management.
- Experience working in
B2B SaaS, Martech, or enterprise software companies.
- Experience coordinating
cross-functional marketing initiatives .
Skills
- Strong
project management and organizational skills .
- Ability to manage
multiple campaigns and stakeholders simultaneously .
- Excellent
communication and collaboration skills .
- Experience working with
content, digital marketing, and design teams .
Nice to Have
- Familiarity with
industry analyst firms and reports (Gartner, Forrester, IDC).
- Experience launching
campaigns around industry recognition or awards .
- Experience with
marketing automation and campaign tracking tools
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Section · 02