Product Marketing Intern

Key Responsibilities

Product Marketing & Market Research

• Assist in understanding Innovitis products, solutions, and value propositions.
• Support product marketing campaigns, product demonstrations, and promotional activities.
• Conduct market research, competitor analysis, and customer feedback exercises.
• Assist in preparing product presentations, brochures, marketing collateral, and sales enablement materials.
• Support the creation of product-related content and communication materials.

AI Tools & Data Analysis

• Use AI tools to support market research, content creation, product analysis, and marketing productivity.
• Explore and implement AI-enabled solutions to improve marketing processes.
• Work extensively with MS Excel for data management, analysis, reporting, and tracking.
• Prepare reports, maintain databases, and support data-driven marketing decisions.

Field Marketing & Customer Engagement

• Participate in customer visits, product demonstrations, market outreach, and field marketing activities.
• Coordinate with Sales, Product, and Business Development teams for customer engagement initiatives.
• Travel frequently within Bangalore and to locations outside Bangalore as required.
• Gather customer feedback and market insights through field interactions.
• Support the team in identifying business opportunities and strengthening product awareness.

Reporting & Team Coordination

• Track marketing activities, campaign performance, and customer interactions.
• Prepare regular reports and updates for the Product Marketing team.
• Support cross-functional projects and business initiatives.
• Take ownership of assigned tasks and ensure timely completion.

Candidate Profile

• B.E./B.Tech qualification is mandatory.
• Fresh graduates or candidates with relevant internship/project experience may apply.
• Strong interest in Product Marketing, Technology, FinTech, and Business Development.
• Strong knowledge of AI tools, with the ability to use them for research, content creation, and productivity.
• Good proficiency in MS Excel, including formulas, sorting, filtering, Pivot Tables, and basic data analysis.
• Fluent in English with excellent verbal and written communication skills.
• Working knowledge of Hindi is mandatory.
• Working knowledge of at least one South Indian language—Kannada, Tamil, Telugu, or Malayalam—is mandatory.
• Strong presentation, interpersonal, analytical, and problem-solving skills.
• Willingness to work from office 6 days a week in Bangalore.
• Comfortable with frequent travel within and outside Bangalore.
• Energetic, self-motivated, disciplined, and eager to learn.
• Comfortable working in a fast-paced, target-oriented environment.
• Ability to work independently as well as collaboratively with cross-functional teams.