Product Marketing Associate
Engineersmind · Bengaluru · onsite · Posted 41d ago
About a minute. You'll make an account on the way through.
About this role
About the Company
We are a growing global technology company delivering innovative digital solutions to enterprise clients across industries. We believe in building products that solve real business problems — and in hiring early-career talent who can grow into tomorrow's product, marketing, and customer leaders. We are looking for MBA graduates from the 2025 and 2026 batches who are passionate about technology, communication, client interaction, and product storytelling.
About the Role
As a Product Marketing Associate, you will be the voice of our product to the market. You'll work alongside Sales, Product, and Marketing leadership to deliver compelling product demonstrations, host webinars and customer events, and translate complex technology into clear business value. You will be both client-facing and content-driven — equally comfortable presenting in a boardroom and crafting a sharp use-case story. This role is a launchpad into Product Marketing, Pre-Sales, or Solutions Consulting leadership.
Responsibilities
- Customer & Sales Engagement
- Deliver engaging product demonstrations and walkthroughs to prospective clients and partners
- Support the sales team during discovery calls, presentations, and RFP responses
- Understand customer business requirements and align product capabilities accordingly
- Webinars, Events & Enablement
- Plan, host, and present at webinars, customer events, and industry forums
- Train internal sales and marketing teams on new features, positioning, and competitive talking points
- Represent the company at trade shows and partner events (occasional travel — domestic and international)
- Content & Collateral
- Build and maintain demo environments, sales decks, battlecards, one-pagers, and explainer videos
- Develop industry use-case stories, feature briefs, and customer success narratives
- Capture customer and prospect feedback; share insights with Product and Marketing leadership
- Cross-Functional Coordination
- Partner with Product, Engineering, and Design teams to ensure messaging accuracy and demo readiness
- Maintain strong, professional communication with clients and internal teams across geographies
Success Metrics (First 12 Months)
- Independently deliver 30+ customer-facing demos within first 6 months
- Host or co-host at least 6 webinars/events
- Build and own 3+ core sales collateral assets
- Achieve high customer satisfaction scores (CSAT) on demo and event feedback
Qualifications
- MBA from a recognized institute — 2025 or 2026 graduating batch
- Minimum 80% (or equivalent CGPA) across X, XII, Graduation, and Post-Graduation
- Preferred Specializations: Marketing, Business Analytics, IT & Systems, Product Management, Sales & Strategy
Required Skills
- Excellent verbal and written English communication
- Strong presentation, storytelling, and interpersonal skills
- Confidence in client-facing interactions and live webinar/event settings
- Genuine interest in technology, SaaS, and digital platforms
- Ability to simplify complex technical concepts for business audiences
- Quick learner with a problem-solving, curious mindset
- Strong stakeholder coordination across product, sales, and marketing functions
Preferred Skills
- Internship or live-project exposure in SaaS, technology, consulting, sales, or customer-facing roles
- Track record in case competitions, MUNs, public speaking, debate, or leadership roles in college
- Working familiarity with PowerPoint, Canva, LinkedIn, HubSpot, or similar tools
- Curiosity and enthusiasm for product storytelling and solution consulting
Sourced from foundit
Skills
About Engineersmind
Engineersmind
IT Services & Consulting
51-200
employees
2016
10 years old
Noida, Uttar Pradesh
India
₹13.5L PA avg
Avg at Engineersmind
About
Technology isn't just for tech companies. We architect, build and scale leading-edge platforms that underpin your next breakthrough. With rich experience and advanced industry knowledge, we are eligible to cater to the different needs of our various clients.
We harness the power of our consultancy & design talent, alongside our data expertise, to work out where we can provide value & address your unique needs.
Competition is fierce out there – your customers hold you up to increasingly high standards. And the market is changing, too. You have to stay on top of it all, from new channels to altered consumer behaviors. We’ll help you find revenue streams that range from incremental to disruptive, refreshing and evolving, to fulfill your customers’ unmet needs, which might mean new products, expanded offerings or an entirely different business model.
Our integrated consulting teams – across Business, Experience, Technology and Data – apply a systems thinking mindset to get to the heart of our clients’ challenges, achieving balance and harmony in the overarching business system that leads to meaningful, sustained outcomes.
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Culture
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Career growth
3.7
Work-life
4.0
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