Product Manager - Platform & Workflow Systems

About the Opportunity:

Dainik Bhaskar is replacing a 20-year-old SAP system with modern enterprise software built from scratch: Master Database Management, Order Management System, and a field Sales Customer Relationship Manager serving 1,000+ sales executives across 61 cities. The platform layer is the hardest part: multi-level approval chains, workflow configuration, legacy data migration, and data models that took two decades to evolve. We need someone who thinks in systems, not features.

This is NOT a consumer PM role.

You will spend more time mapping approval hierarchies and documenting edge cases than designing interfaces. If platform architecture and workflow configuration interest you - this is the role. If you want growth hacking or B2C work, this is not it.

What You'll Own:

Order Management System (OMS)

• End-to-end ad booking lifecycle - initiation through moderation, scheduling, and completion across all order segments. Built for B2B Agencies, B2C Customer Platform, and Internal Users.
• Agency features - dashboards, client manager, reports for billing statements, credit note statements, payment advice logs, outstanding registers
• Integration design - OMS to MDM, ad scheduling systems, and finance and billing

Master Data Management (MDM)

• Sales User Hierarchy System - 1,000+ sales executives, dual reporting structures, role-based access, approval chain configuration
• Business Partner Management System - agency, direct client, and government onboarding with different validation rules
• Workflow Configuration Engine - multi-level approvals, with proxy and delegation logic, exception scenario handling
• Rate and Scheme Configuration - rate card structure, discount governance, pricing logic enforcement

Platform Integrity

• Data migration planning - legacy SAP to new schema, migration rules and validation checks
• Edge case documentation - every 'what if' resolved before development, not after
• UAT design and facilitation - 20-30 test cases per module with domain expert users

Must-Have Skills:

• 5-10 years in product management or business analysis, with at least 3 years on enterprise B2B systems
• Platform-level thinking - data models, workflow engines, approval hierarchies, integration design
• Enterprise system experience - ERP, CRM, OMS, or equivalent. You understand how these are structured and why
• Documentation depth - PRDs a developer can build from without clarifying questions
• Edge case instinct - you ask 'what happens when...' and do not stop until you have an answer
• Stakeholder management in legacy organisations - you can earn trust with 50-year-old domain experts independently
• SQL or Excel proficiency - data validation, migration checks, and reporting without engineering support

Strong Advantage

• SAP or legacy system migration experience
• Ad sales, media, or publishing domain knowledge
• Workflow configuration tool experience - designed or configured approval chains in any enterprise system
• B2B billing, invoicing, or financial operations systems

Red Flags - You Won't Enjoy This If...

• Consumer apps or growth hacking is what you want to work on.
• Detailed documentation - edge cases, validation rules, data models - bores you.
• You get frustrated with slow-moving stakeholders or push back on change.
• You want remote or hybrid flexibility - this primarily on-site in Bhopal,

Success in This Role Looks Like

Timeline

3 months:

• 3-4 PRDs for MDM or OMS modules shipped by developers without major rework.
• 10+ stakeholder sessions facilitated independently.
• One complete approval workflow documented end-to-end - all paths, all edge cases, all fallbacks.

6 months:

• 2-3 modules owned end-to-end from BRD through UAT through launch.
• Data migration planning led for at least one legacy data set.
• Stakeholder walkthroughs run independently without Product Lead in the room.

12 months:

• Platform components shipped impacting 500+ users and core revenue operations.
• Go-to person for data models, workflow rules, and integration contracts.
• Ready to lead a product vertical or step into a Senior PM role.

Why Join Dainik Bhaskar

• Own the platform layer of a transformation running the revenue operations of India's largest Hindi newspaper group.
• Work on genuinely hard problems - approval hierarchies, legacy data migration, workflow configuration at scale.
• Direct leadership visibility - founders and promoters are involved in the transformation.
• Build something that lasts - the operational backbone of a 70-year-old business, not a feature experiment.