Product Manager (Agri & MSME Lending)

AVP Product Manager (Agri & MSME Lending)

Role Overview

Product Manager (Agri & MSME Lending) will be responsible for designing, developing, and scaling lending products for Agri-businesses, Micro, Small & Medium Enterprises (MSMEs). The role entails end-to-end ownership of the product lifecycle, ensuring business growth, portfolio profitability, customer experience enhancement, and compliance with Priority Sector Lending (PSL) norms.

Key Responsibilities

1. Product Strategy & Development

• Develop and execute product strategies for Agri and MSME lending portfolios.
• Design innovative credit solutions aligned with market needs and business objectives.
• Continuously enhance product features, pricing, and value propositions to improve competitiveness.
• Conduct market research, competitor benchmarking, and customer analysis to identify growth opportunities.

2. Priority Sector Lending (PSL) Compliance

• Ensure products are designed and managed in accordance with RBI and PSL guidelines.
• Monitor PSL qualification and compliance requirements across the portfolio.
• Collaborate with Risk, Compliance, and Operations teams to maintain regulatory adherence.

3. Journey Digitization ("Phygital" Journey)

• Lead digital transformation initiatives across the customer lifecycle, including sourcing, underwriting, onboarding, and servicing.
• Drive seamless integration of physical and digital channels to enhance customer experience.
• Work closely with Technology, Operations, and Business teams to automate and optimize lending processes.

4. Portfolio Management & P&L Ownership

• Own portfolio performance, profitability, and growth metrics.
• Monitor portfolio quality, delinquency trends, and customer behavior.
• Analyze business performance using data-driven insights and recommend corrective actions.
• Drive portfolio expansion while maintaining asset quality and risk controls.

5. Stakeholder Management

• Partner with Sales, Risk, Operations, Technology, Analytics, and Compliance teams to ensure successful product implementation.
• Coordinate with internal and external stakeholders for product enhancements and strategic initiatives.
• Support senior leadership with portfolio reviews, business updates, and growth recommendations.

Eligibility Criteria

Education

• Postgraduate degree / MBA from a reputed institution.

Experience

• Minimum 5 years of experience in Product Management within:
• Business Loans
• MSME Lending
• Working Capital Finance
• Trade Finance
• Agri Lending (preferred)

Preferred Skills

• Strong understanding of MSME and Agri lending products.
• Knowledge of PSL regulations and RBI guidelines.
• Experience in digital lending and customer journey transformation.
• Strong analytical, problem-solving, and stakeholder management skills.
• Ability to manage product profitability and portfolio performance.

Location: Axis House Worli, Prabhadevi

Grade: AVP

This role is ideal for professionals passionate about building scalable lending products and driving growth in the Agri and MSME banking ecosystem.