Product Executive

Role & responsibilities

• Product Strategy & Positioning: Define the long-term vision, brand identity, and positioning for therapies & brands As per the market requirements
• Market Research & Analytics: Analyse market trends & competitor activities to identify market gaps and forecast sales performance.
• Sales Enablement: Develop promotional materials (print and digital), conduct product training, and arm the field force with necessary insights.
• Budget & Inventory Management: Oversee marketing budgets, control promotional expenses, and collaborate with production to ensure steady inventory and supply lines.
• KOL (Key Opinion Leader) Engagement: Map out and build relationships with key veterinarians, major pharmacist, and other practitioners to establish product credibility.