MUMBAI · FULLTIME
Process Manager
eClerx
Mumbai · onsite · Posted 30d ago
Sourced from
Undisclosed8–13 yrsfulltimeMumbai
About a minute. You'll make an account on the way through.
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Section · 01
About this role
Responsibilities:
- Engage with business stakeholders to understand business goals, customer journeys, reporting needs, and analytical requirements across digital and cross-channel touchpoints.
- Identify key business metrics, KPIs, dimensions, and events to be tracked, ensuring alignment with organizational objectives.
- Translate business requirements into detailed Solution Design Reference (SDR) documents and technical specifications following Adobe Analytics and Adobe Customer Journey Analytics (CJA) best practices.
- Design and document Adobe Analytics and CJA data collection strategies, including event taxonomy, schema mapping, identity strategy, and reporting requirements.
- Collaborate with tagging, data engineering, Adobe Experience Platform (AEP), and Multi-Solution Architecture teams to implement Adobe Analytics and CJA solutions.
- Configure and validate Customer Journey Analytics components including Connections, Data Views, Derived Fields, Metrics, Dimensions, Filters, and Calculated Metrics.
- Work closely with Adobe Experience Platform teams to ensure datasets, XDM schemas, identity stitching, and data ingestion are correctly configured for Customer Journey Analytics.
- Ensure Adobe Launch tagging strategies, data collection methods, and CJA data models follow Adobe implementation best practices.
- Validate end-to-end data quality across Adobe Analytics, Adobe Experience Platform, and Customer Journey Analytics through testing and troubleshooting.
- Act as the primary liaison between business stakeholders and technical implementation teams to ensure reporting requirements are accurately translated into scalable analytics solutions.
- Build and maintain Workspace dashboards, CJA reports, and customer journey visualizations to provide actionable business insights.
- Analyze customer behavior, campaign performance, and cross-channel journeys to identify optimization opportunities and improve customer experience.
- Monitor solution performance, recommend enhancements, and drive continuous improvements in analytics implementation and reporting.
Qualifications Requirements:
- Proven experience implementing and supporting Adobe Analytics (formerly Omniture), including Workspace reporting and Adobe Launch.
- Hands-on experience configuring Adobe Customer Journey Analytics (CJA) including Connections, Data Views, Calculated Metrics, Filters, Derived Fields, and Reporting Workspace.
- Strong understanding of Adobe Experience Platform (AEP), XDM Schemas, Datasets, Identity Service, and Experience Events used for CJA implementations.
- Experience designing Solution Design Reference (SDR) documents, tracking specifications, and analytics implementation documentation.
- Good understanding of customer journey analytics, cross-channel measurement, attribution, segmentation, and behavioral analysis.
- Experience working with Adobe Launch (Tags), event tracking, data layers, and digital implementation best practices.
- Experience validating analytics implementations using browser developer tools, Adobe Experience Platform Debugger, and QA methodologies.
- Adobe Analytics Business Practitioner or Architect Certification preferred. Adobe Customer Journey Analytics or Adobe Experience Platform certifications are highly desirable.
- Excellent communication and stakeholder management skills with the ability to work effectively across business, analytics, and engineering teams.
- Strong analytical, problem-solving, and documentation skills.
- Experience working in Agile delivery environments is preferred.
- Bachelors degree in Computer Science, Information Technology, Business Analytics, Marketing, or a related field.
Additional Preferred Skills:
- Experience with Adobe Experience Platform Real-Time CDP and other Adobe Experience Cloud solutions.
- Knowledge of SQL for data validation and analysis.
- Familiarity with data governance, identity resolution, and privacy regulations impacting digital analytics.
- Experience integrating online and offline data for unified customer journey reporting in CJA.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Section · 02
Skills
Customer ExperienceAgileCampaignadobe experience platformadobe launchbusiness insightsBusiness Requirementsadobe experience cloudAgile DeliveryAnalyticsBusiness AnalyticscloudArchitecture
Section · Company
About eClerx
eClerx
IT Services & Consulting
12.2k+
employees
2000
26 years old
Mumbai, Maharashtra
India
About
A Process Management Firm specializing in analytics, data-driven insights, and smart automation serving financial services, telco, retail, fashion, media & entertainment, manufacturing, and tech.
Industries
IT Services & Consulting
Employee ratings
6,313 reviews
3.1/ 5
Culture
2.9
Career growth
2.4
Work-life
3.0
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