Process Manager

Job Summary

The Process Manager – List Mining is responsible for managing the day-to-day execution of list mining, prospect research, data enrichment, lead validation, and campaign support activities while leading a team of list miners. The role ensures the timely delivery of high-quality prospect and account data aligned with business objectives, target account strategies, and campaign requirements.

This position works closely with Marketing, Business Development, and Sales to support lead generation initiatives, Account-Based Marketing (ABM) programs, event campaigns, and outbound prospecting efforts. The Team Lead is accountable for team performance, data quality, operational efficiency, stakeholder management, and continuous process improvement across list-building and enrichment activities.

Key Responsibilities

• Lead and manage the List Mining team, ensuring quality deliverables and adherence to SLAs.
• Build targeted prospect and account lists based on campaign requirements, ICPs, and target account strategies.
• Source, enrich, validate, and maintain prospect data using ZoomInfo, LinkedIn Sales Navigator, Salesforce, HubSpot, and other data sources.
• Export accurate contact information, including verified phone numbers, direct dials, and corporate email addresses.
• Validate leads and remove duplicates, competitors, invalid records, and generic email addresses where applicable.
• Support marketing and sales teams with list-building requirements for campaigns, webinars, events, ABM initiatives, and outbound programs.
• Ensure CRM data quality and data governance standards across Salesforce, HubSpot, and integrated platforms.
• Monitor team productivity, workload allocation, delivery timelines, and quality metrics.
• Conduct regular quality audits and implement process improvements to enhance efficiency and accuracy.
• Manage stakeholder communications, project prioritization, and delivery expectations.
• Train, mentor, and develop team members on research methodologies, tools, and best practices.
• Maintain process documentation, SOPs, and operational reporting.
• Identify opportunities for automation, new data sources, and process optimization.

Skills & Qualifications

• Strong experience in B2B research, list building, lead generation, and marketing operations.
• Hands-on expertise with ZoomInfo, LinkedIn Sales Navigator, Salesforce, HubSpot, and Microsoft Excel.
• Strong understanding of Ideal Customer Profiles (ICPs), buyer personas, and lead generation strategies.
• Advanced Excel skills, including data cleansing, vlookup, filtering, and pivot tables.
• Understanding of CRM processes, lead lifecycle management, and marketing operations.
• Strong analytical, problem-solving, and data validation skills.
• Experience managing teams and coordinating cross-functional stakeholders.
• Excellent communication, stakeholder management, and project management skills.
• Knowledge of data governance, compliance, and data quality best practices.