Principal Associate -Buying

About The Company

Who are we? Myntra is India’s leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we’ve always believed in disrupting the ordinary. We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We’re bold in our thinking, agile in our execution, and collaborative in spirit. Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in. We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us. From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us. Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.

Job Description Key Account Manager (Fashion) | Senior Bsuiness Development Role Objective To drive growth, profitability, and customer experience for a designated set of fashion brands on the marketplace. You will be the primary point of contact for brand partners, helping them scale their business through data-driven insights, selection optimization, and strategic promotion.

Key Responsibilities

• Account Management & Relationship Building
• Act as the "Business Consultant" for brands, conducting weekly and monthly business reviews (MBRs).
• Onboard new brands and ensure their catalog is live, optimized, and visually appealing.
• Negotiate commercial terms, including commissions (Take Rate), marketing budgets, and exclusive launches.
• Category Growth & P&L Ownership
• Own the Gross Merchandise Value (GMV) and revenue targets for your portfolio.
• Analyze sales data to identify "White Spaces" (gaps in the current collection) and advise brands to fill them.
• Monitor key metrics: Conversion Rate (CVR), Average Order Value (AOV), and Customer Acquisition Cost (CAC).
• Inventory & Operations
• Manage Stock Cover and Inwarding; ensure brands have sufficient depth in "Hero SKUs" (best-sellers).
• Collaborate with logistics teams to reduce RTO (Return to Origin) and improve fulfillment speed.
• Monitor pricing competitiveness to ensure your brands are winning the "Buy Box" or staying relevant against competitors.
• Marketing & Merchandising
• Plan and execute the promotional calendar (e.g., End of Reason Sale, Diwali events, Flash Sales).
• Allocate premium "On-Property" visibility (banners, search ads) to brands based on performance and ROI.
• Advise brands on improving digital assets (images, videos, descriptions) to boost organic discovery.
• Team Management
• Manage a team of 2-3 associates and deliver the growth of overall portfolio.

Requirements & Skills

• Education: Bachelor’s degree in Business, Marketing, Engineering or Fashion Management (MBA preferred).
• Experience: 1–3 years in E-commerce, Category Management, or Retail Buying.
• Analytical Rigor: Advanced proficiency in Excel (VLOOKUP, Pivot Tables) and data visualization tools (Tableau/SQL is a plus).
• Fashion Instinct: A strong pulse on current trends and seasonal cycles in the Indian/Global fashion market.
• Soft Skills: High-stakes negotiation skills and the ability to influence C-suite stakeholders at brand houses.

Required Skills key accounts management, category management

Required Education UG